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Google Tests Trending Searches and Instant Answers in Search Bar

google tests

Google has been spotted testing trending search results on mobile in the Chrome app. For some, visiting the Google homepage and tapping on the search bar will deliver a list of current trending searches.

Those who have seen this test in action report Google displays up to 5 suggestions for trending searches. You may have read news similar to this before, with the difference being that the test was observed using the Google app.

The latest test has Google displaying trending searches in the Chrome app for mobile. I have not been able to replicate this test, but you can see what it looks like in action thanks to a screenshot from Alex Chitu.

Instant Answers in Google Search Bar

Instant answers in Google search are not a new thing. Searching in Google and getting the answer before clicking through to other search results is a fairly common occurrence.

What is new about this recently spotted test is Google delivering instant answers right in the search bar itself. On top of that, Google is delivering answers for suggested searches, which this Redditor says is scarily accurate.

The Reddit user searched for “who owns”, to which Google suggested, “who owns twitch”. That’s apparently the exact thing the user was looking for. To their surprise, underneath the suggestion was an answer in big bolded letter reading: Amazon.com, Inc.

For what it’s worth, from the Redditor’s screenshot it looks like he or she was using the Chrome browser on either an Apple laptop or desktop computer.

Again, I have not been able to replicate this test, but will be keeping a close watch on it for any further developments.

Category News SEO
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SEJ STAFF Matt G. Southern Senior News Writer at Search Engine Journal

Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, ...

Google Tests Trending Searches and Instant Answers in Search Bar

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