Silverlight Optimization, Interview with Jonathan Hochman
Jonathan Hochman kicks off the first SEO Expert Series interview from SMX Advanced in Seattle, arguably the place to be for the greatest SEO expert...
Organizing Your Link Lists for Effective Link Building
Sending a (good) link request via email is one of the most powerful ways to build links. My good friend and experienced link builder Melanie...
Book Review: ProBlogger
My post with my book reviews in April this year was so well received that I decided to continue with this and write another review....
Yahoo Directory Lost Its PageRank : Penalty or Not?
Yahoo Directory pages have lost their Google PageRank (Google Toolbar PageRank that is) and are now showing a greyed out PageRank box. Example, the Yahoo...
SEO & Internal Interlinking: Relative vs Absolute URLs
To some SEO questions there are no definitive answers unfortunately. Using absolute or relative URLs to interlink related site subpages is just such a question....
Google’s Four Web Serving Techniques for Webmasters
The Google Webmaster Central Blog is discussing a pretty advanced topic on webserving techniques. For the novice webmasters, this topic may be a bit on...
Google Finance Now Joins Yahoo Finance with Real Time Stock Quotes
Google Finance has updated its stock quote information with real time stock quotes from NASDAQ and some other global stock exchanges (stock quote disclaimer from...
Google’s Better Definition of a Doorway Page
Google updated their definition of ‘What is a Doorway Page’ last week (yeah, I know it’s been covered but Matt bought it up in his...
Run a Domain Name Background Check Before Buying
Many webmasters choose to buy already well-established domains that have a number of backlinks and can be easier (and faster) to promote. These might be:...
Wikia Search Adds New Index and Updates Social Features
Today Wikia Search (or referred to as Search Wikia, depending if you’re reading their logo or title), the search engine based on the idealism of...
Text Message Advertising Grows in the Mobile Space
The Wall Street Journal had a great piece on mobile marketing, “Advertisers to Consumer: We’ll Text You.” Do you have any text messaging advertising plans...
Google Ad for “MySpace Advertising” Shows Facebook Ads Results
Nothing fancy here really. Just a little observation which I find rather amusing. While I was trying to Google the keywords – “myspace advertising”, I...
Blended Search : How B2B Companies Can Benefit
There’s a craze sweeping the search engine marketing world, but thus far B2B marketers have been slow to catch on. In 2007, the leading general...
Is Contextual Advertising In Your SEM Strategy?
Talking to many companies who are doing their search engine marketing in-house, I’ve noticed they are solely focused on paid search in the search engines....
IAC’s Citysearch Faces Click Fraud Lawsuit
A lawsuit filed in Los Angeles Superior Court by law firm alleged that IAC’s directory site Citysearch has been defrauding its advertising customers by encouraging...
MBA Students Are Dying to Get in at Google
Upon graduation, the dream of many MBA students is to snag a job at Google. Yep, that’s right – Google. For the second year in...
Advanced Link: Operator to Explore Your Competitor’s Backlinks
I for one do backlink research almost daily. Why is that so essential in SEO to know how to properly analyze backlinks? It educates. The...
Why Doesn’t Google Honor Memorial Day in the US?
Google, Yahoo, Ask.com and other search engines usually make a rather big deal out of modifying their logos for different holidays and happenings. Today is...
Squeeze the Most Juice Out of Your Social Media Profile
A while ago I posted a widely discussed article on indirect promotion on how to grow your site power by building links to pages linking...
Image Hotlinking and SEO : Are There Any Benefits?
An SEJ reader sent us the following SEO Question, which we would like to open for readers to contribute their thoughts. Are there any benefits...
Google Intros Third Party Ad Serving on Content Network
Beginning today, Google content network will now accept display ads served from third-party vendors as per request of AdWords advertisers who are using third parties...
Yahoo Stronger Without Search? Learning From AOL Model
As Google, Yahoo and Microsoft are battling over who will acquire Facebook, who will buy part of Yahoo and who will compete with Google, an...
Microsoft Wants to Snag the Google-Yahoo Advertising Deal?
While Yahoo is facing a proxy battle against Icahn, here comes Microsoft trying to save the day for Yahoo. It issued a rather vague statement...
CBS Acquiring CNET for $1.8 Billion : Includes Search.com
CBS is making a major Internet and news powerplay, acquiring CNET for $11.50 per share (44% more than CNET is trading at) for a total...
Worth $299 Per Year to Join Yahoo Directory?
Yahoo Directory is considered the creme de la creme in the human edited directory and search field, and is one of the major authority listings...
Yahoo.com Redirecting to UK.Yahoo.com for UK Users
Yahoo has started to automatically serve the local version of their Yahoo homepage to users from the UK (and perhaps other global destinations) in what...
How Might the Machine Understand Text Relevance
What’s exactly relevance? Google finds the following explanation of the term: Relevance describes how closely the contents of an information source match the topics. [source]...
Google Serving Vodka in Search Results Despite AdWords Ban on Liquor
Google AdWords has a rather tight rule banning the selling of hard liquor online, like vodka or whiskey, but does allow AdWords advertisers to run...
Handling Your 404 Page Properly
We don’t know for sure if Google pays much attention to the site 404 pages but it does show them within Webmaster Tools report as...
Black Hat SEO Lessons: Indirect Promotion
I’ve always said that instead of getting angry with black hat SEOs, we should learn from them. Working and often succeeding in really competitive verticals,...