Increase Engagement in One Easy Step
Social Media

Increase Engagement in One Easy Step

Perhaps the hardest part of blogging is being able to engage your audience and get them to participate in the conversation. Being able to build a relationship with every new visitor that comes to your blog is an important step in getting your audience to take part in your discussions, and it has never been easier.

Your 69 Minutes of Fame on Digg
Social Media

Your 69 Minutes of Fame on Digg

NewScientist had a great article yesterday about the lifespan of a story on Digg. After a very comprehensive study (they looked at the 29,864 most popular stories during 2006), the researchers concluded that the average sustained surge in popularity that a story receives after hitting Digg’s front page lasts a mere 1 hour and 9 minutes. After this point, the users of Digg have likely found something else newly promoted to the front page to occupy their interests and your story is shuffled off of the front page.

Engine Ready – Google Analytics Alternative
Social Media

Engine Ready – Google Analytics Alternative

Last year I wrote a guide to web analytics that discussed various types of tracking solutions such as [Google Analytics](http://www.google.com/analytics/) which has caused many people to ask me about solutions other than Google. I personally am a big fan of Google Analytics, but if you don’t want to use them for some reason or are looking for more advanced reporting, Engine Ready is a great solution at a cheap price. Here is why I like it:

MyBlogLog's Relevancy Overhaul
Social Media

MyBlogLog's Relevancy Overhaul

MyBlogLog is a great service for building up your site and encouraging community. However, with the site’s own rise in popularity over the past several months, meaningful interaction was becoming less prevalent and distinguishing those community members who were actively participating in your site from those who simply joined and then never returned was becoming more difficult.

The Funniest Infomercial
Social Media

The Funniest Infomercial

Infomercials are well known for selling products, but how many of them are actually entertaining? The problem with watching them is that they are boring so even if they are selling a great product it is hard to keep viewers concentrated. Today I was surfing YouTube and I actually found an infomercial that was humorous enough to keep me tuned-in.

Why You Should Use Full Feeds
Social Media

Why You Should Use Full Feeds

Using full feeds to disseminate your content over RSS may seem silly. After all, if people can consume all your content through their RSS reader, they have no incentive to visit your site. Whereas if you only provide them with a snippet from the entirety of the content, then they have to click through to your website to read more, there by increasing page views, right? Not quite, according to Rick Klau, the Vice President of Publishing Services at FeedBurner.