Last Wednesday, the SEJ Marketing Think Tank welcomed Rocco Baldassarre of Zebra Advertising for a live presentation focused on getting the most out of Facebook through optimizing ads and testing.
Last month, reddit.com had over 7 billion page views. Numbers like that can’t be ignored. The problem is that many marketers approach reddit the wrong way.
If you’re using Facebook to share news, product launches and contests, you’re missing out. By tapping in to a few additional features, you could spot the promoters lurking in your fan list. And you could hop on top of problems before they explode.
Peter Shankman is an author, founder, professor, and one of the many great speakers we are welcoming at our 6th SEJ Summit this year, happening in the heart of New York City.
Facebook introduced a new feature today that will allow public figures and celebrities to broadcast live stream’s via the Facebook Mentions app.
If you are a one person marketing team or part of a small team, you know that social media planning can be a time suck. Enter, BuzzBundle!
Pinterest is actually one of the highest converting social sites on the web, especially for e-commerce. But how do you get started on Pinterest?
The summer is heating up and so are our favorite social networks! July was another busy month featuring a variety of social media changes.
Engagement on Twitter is like a cocktail party discussion. We want an audience, and we try to provide valuable messages and content to get people hooked.
Facebook rolled out updates today that make video management easier, and give Page owners more control over their video content.
Instagram announced today that its bringing the search functionality of its mobile app to desktop.
Facebook’s carousel ad format lets advertisers showcase multiple images and links in one ad. When comparing carousel ads to standard link ads, advertisers saw a 30-50% decrease in cost per acquisition and a 20-30% decrease in cost per click.
In this Marketing Nerds episode, Social Hospitality’s Debbie Miller joins Kelsey Jones to talk about how to take advantage of live tweets in an event.
There are now over 1 million unique publishers on LinkedIn’s blogging platform
You won’t get awesome results overnight, but I promise you’ll get better social shares than you’re getting right now.
Facebook has rolled out an update designed to give you more control over what you see in News Feed
Last week the SEJ Marketing ThinkTank was joined by Brent Csutoras, the Chief Social Media Strategist of SEJ and founder of Kairay Media. His presentation, titled “Big Brands and Reddit – Are You Missing Out?”, discussed how brands are marketing successfully on one of the most fickle social media platforms out there.
Dan will discuss “selling with first-touch social psychographic data: disciplined, high intent, active targeting, including owned-audience cookie pools for performance marketers to exploit.”
When your Facebook engagement starts to slow down, chances are you blame Facebook’s algorithm. Check out this infographic to increase your organic reach.
Many of Reddit’s top Subreddits have gone dark, as popular admin Victoria Taylor (aka @happysquid, aka chooter) is suddenly let go.