In this post, Michiel Heijmans explains Yoast’s take on SEO friendly URLs and try to elaborate a bit on why we think that is the best option for that link.
At Pubcon 2015, Casey Markee and Pierre Zarokian talked about the rise of hyperlocal marketing and the role online reviews play in local marketing.
Speaking with Duane Forrester about the growing challenges the industry faces when it comes to marketing to millennials.
Magento SEO toolkit is an all-in one e-Commerce platform that has a wide-range of SEO benefits.
Guy shares his expert insight on how to create a personal profile the sends the best first impression for landing your next job
When it comes to international search, there are issues to deal with in terms of big SEO and brand choices, including what domain extensions to use.
Angular JS’ advantages pose more than one significant SEO challenge. You may want to seriously reconsider it if you’re yet to embark on a new website.
With a few targeted searches, you can determine what review sites are most popular in your community. And then, you could help to push your fans to use those sites to talk up your business. The result is a powerful, and easy to execute, reputation strategy.
Announcing a new SEJ column “Ask the Adsense Guy” by John Brown, Head of Publisher Policy Communications for Google. Appearing monthly, John will cover topics related to search and Google AdSense.
In today’s world, most businesses live or die by their website. Here are the essentials for driving and converting users to your site.
There’s a new shady tactic that spammers use to draw traffic to their sites called referrer spam. What it is and how can you stop it?
Overall, the growth of Rich Answers shown in search results increased almost 9% from December 2014 to July 2015.
In this post Thijs explains what multivariate testing is, its pros and cons and when you should (and should not) be using it.
Naturally, business owners look for justification when investing their money in marketing. Check out how you measure progress and success signals.
How can you stay competitive when Google reduced its local pack from 7 to 3 listings? This article answers your question
Reputation management blogging done right is more than simply responding to keywords. It’s about planning and connecting and scheduling. Learn how to master these techniques, and you’ll kill the SERP in no time.
Now in their fifth year, the UK Search Awards are being presented at a ceremony in London, England, on November 26th, 2015.
Google levies thousands of manual penalties every month. Here’s what I’ve learned, and what will benefit you if you experience a manual penalty.
If you are going to take the time and effort (and funds) to incorporate Apple Pay into your business plan, I highly recommend that you do so strategically.
Not all SEO actions have positive impact on your analytics data. Here are some popular techniques that can negatively impact your analytics.