When it comes to making SEO predictions, a lot of experts take the safe route. I think it’s time for a few more bold predictions – nine of them in fact.
Does your site collect sensitive visitor information such as passwords, credit card information, or personal data? If so, be warned: by the end of January 2017, Google Chrome will begin marking sites without HTTPS as non-secure. Why does this matter and how does it affect your site?
Congratulations – you survived Mobilegeddon and the recent introduction of the “Mobile First Index.” So what are you doing to prepare for Mobile 2.0? This article delves into the future of mobile and whether or not PWA is the future or just more Google hype.
It has been discovered that Safari for iOS is now returning click-to-call buttons in some of its search suggestions for local businesses.
A defined strategy is what every project needs. And when it comes to SEO, it is no different. Check out these 5 fundamental steps to ensure the success of your SEO campaign in the long-run.
It has been discovered that Google Analytics is reading clicks from the Google Home app as direct traffic.
Google has updated its Android app to benefit those who may find themselves running into spotty internet connections from time to time.
While white and black hat SEO strategies share a common goal to improve a site’s visibility, they are incredibly different in how they go about it. Each strategy has its advantages and disadvantages, and this post will take a closer look at each tactic and help you determine which one is right for you.
Retailers can see up to 49% increase in performance from their shopping campaigns through a predictive approach to optimization.
“Crawl budget” is a loaded term made up of a lot moving parts. Gary Illyes, a Google Webmaster Trends Analyst, has explained exactly what crawl budget is and what it means for Googlebot.
If you manage a microsite, you can merge it with your main site to gain rankings and organic traffic. Just follow these step-by-step instructions.
Google Maps is rolling out a global update to its ride services mode which brings a new design and the ability to book rides directly within Maps itself.
Google’s John Mueller recommends users no longer use the ‘link:’ operator in search.
Bad news: a successful international SEO campaign is significantly more complex than simply translating some content and internationalized technical SEO. The good news is that with a few tips that anyone can implement, you can be even more successful that you could have ever imagined!
2017 is here! You may be thinking of where to put your hard-earned money, and whether to spend more, less, or the same on your digital marketing activities for 2017. Find out the results of our latest #SEJSurveySays poll and take a look at what to focus on to make the most of your investments in 2017.
Mobile is not a trend anymore, it’s mandatory. Here’s a walkthrough of the most important steps to make your site mobile-first in 2017.
So what are some of the dos and don’ts about link-building in 2016? Let’s examine some of the best (and worst) practices of link building that we learned over the past year.
Google gave site owners plenty of time to prepare the upcoming mobile interstitials penalty, but in case you have not yet done so, we have rounded up 10 pieces of expert advice.
The rise of voice search has changed the tactics used by today’s savvy marketer, but the effect virtual assistants have on inbound calls has yet to be fully realized. Call tracking and analytics gives marketers crucial insight into the performance of the digital campaigns that drive phone calls and the types of leads those calls bring to the sales team.