In-house or agency? Each has pros and cons. Here’s why you should consider a hybrid PPC management solution.
Bing Ads now has a way for advertisers to easily import Product Ads from Google AdWords.
Bing Ads plans to roll out new functionality which will allow advertisers to target ads to LinkedIn audiences.
Here’s how you can get your strategy ready and make the most of Prime Day.
Bing has announced that it will no longer allow ads for recreational guns as of July 1, 2018.
Google has released a new AdWords tool which will make it easier for advertisers to create reports in spreadsheets.
Google’s latest edition to the new AdWords experience is integration with Optimize, the company’s visual editor for landing pages.
Bing Ads is introducing a way to target in-market audiences — groups of users who are most likely to buy.
Google AdWords introduced parallel tracking earlier this year, and all accounts will be required to use it starting October 30th.
Use these tips to ensure your PPC reports support the work you are doing and the story you want the...
Bing has introduced a new set of features for advertisers looking to import Google AdWords campaigns to Bing Ads.
Google will be deactivating AdWords accounts with no recent ad spend starting in mid-May.
Should PPC advertisers care about mobile-first indexing? Yes! Find out why here.
Here’s why creating dozens – or even hundreds – of ultra-targeted PPC landing pages can be worth the effort and...
Google AdWords is implementing a new policy prohibiting ads that bail bond services. This will come into effect July 2018.
Google has confirmed that AdWords is fully switching over to the new experience by the end of 2018.