Google is making it possible for advertisers to copy column preferences from the classic Google Ads to the new version.
Google Ads is extending parallel tracking to display and video campaigns, effective March 2019.
These strategies will help keep your root audiences fresh so your Facebook Ads lookalike models can perform for longer.
Google Ads has switched from Smart Pricing to Smart Bidding for search partner sites that utilize conversion tracking.
Here’s how to find continued success in your career by overcoming stagnation, performance downturns, or a lack of motivation.
An update to Google Ads will allow advertisers to enable call reporting at the account level.
Bing Ads has received three AI-powered updates, including a competition tab, performance insights, and location recommendations.
Bing Ads recently released some insights on trends for holiday PPC.
Google Ads has updated its Showcase Shopping ads with video functionality, making it Google’s first retail ad with video.
Do Google Ads’ changes to exact match targeting impact your ad campaigns? Here are three ways to find out.
Google Partners features, including badge status, have been moved to Google Ads.
Blockchain is poised to change what you know about online advertising. Here are three compelling implications of blockchain moving forward.
Google has a new way to compare the impact of using AMP pages vs. traditional web pages with Google Ads.
Here’s what you need to know about Google Ads automated bid options and tips for using each.
Google has released several updates to Dynamic Search Ads, which include new targeting options and more data in reports.
Google’s new responsive display ads will become the new default ad type for the Google Display Network.
What’s a good mobile click-through rate in Google Ads? Is your Google Ads mobile conversion rate up to par?