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[DATA] What’s a Good AdWords CTR/CPA/Conversion Rate in 2018?
What’s a good click-through rate in Google AdWords? What about a good cost per click and cost per action?
Google Settles Lawsuit Alleging it Unfairly Kept AdSense Earnings
Google settles lawsuit claiming it unfairly kept AdSense publisher earnings for itself.
Google Advertisers Can Soon Retarget Searchers With YouTube Ads
Google advertisers will soon be able to reach YouTube viewers who have previously searched for related products and services.
Google Removes 100 Bad Ads Per Second
Over 3.2 billion bad ads were removed in 2017, which is an average of 100 bad ads removed every second.
How to Use Automation to Ensure Brand Safety for Your YouTube Ads
Here’s how smart advertisers can address YouTube brand safety concerns and control ad placement through automation.
Google Chrome Ad Blocker Guide: Everything You Need to Know
Google now has an ad blocker built into Chrome. Here’s everything you need to know about how it works.
Google Lets Users Mute Repetitive Remarketing Ads
Google has updated its ads settings to let users mute ads they’ve seen too many times.
Google Chrome Begins Blocking Ads on Feb. 15
Is Google’s Chrome Ad Blocker a way to show more of their own ads?
AdX or AdSense: Which Is Better & Will Make You More Money?
What are the differences between AdX and Google AdSense? Find out which platform is right for you.
B2B PPC Tactics: 4 Best Practices to Start Using Today
Learn B2B PPC best practices you can use today, including attribution models, ad types, video and more.
Google AdWords Introduces Ad Unit for In-Store Products
Google has announced plans to introduce local display ads for highlighting in-store products and sales.
What Apple’s Intelligent Tracking Prevention Means for Advertisers
Find out the impact of Apple’s ‘Intelligent Tracking Prevention’ to digital advertisers, and what you can do to adapt.
Why & How to Use Sponsored Posts
Sponsored posts can be a good alternative to display ads. Learn how you can get the most out of them.
Google to Begin Notifying Sites With “Annoying Ads” Issues
As Google preps its Chrome ad blocker, the company says it will soon be notifying with “annoying ads.”
Google Ads Not Allowed on Sites with Pop-Under Pages
Google has updated its AdSense ad policies, no longer permitting the use of such ads on pop-under pages.
Do Google’s New AdSense Native Ads Violate Its Own Policies?
Google has introduced a new type of AdSense ad unit called “Native ads,” which may be violating its own policies.
The Future of Automotive PPC Marketing is Dynamic
How automotive marketers are rolling out dynamic remarketing campaigns on search and the Google Display Network for the first time.
Google to Stop Using Information in Gmail to Target Personalized Ads
Later this year, Google will stop using information in Gmail to target personalized ads.
Google is Compressing Its Display Ads So Pages Load Faster
Google has started compressing its display ads by up to 40% in an effort to improve page load times.
Google Introduces Tool for Identifying Annoying Ads on Your Site
Google has introduced a tool for publishers to help them identify how annoying and intrusive their site’s ads are.