As businesses move more of their budget into content marketing, it’s time that we start measure what matters – not just what’s easy to track.
Did you know that having the word “sale” in the welcome email subject line increases opens by over 23%?
Here is a practical, actionable approach to writing and designing the kind of content that VIPs love to share with your audience.
It’s a no-brainer that more and more people are embracing visual content. Studies are showing just how important this format is for our content campaigns.
There are writers who spend ten hours on a single article. Is there a secret to publishing high-quality blog post in less time?
As more people turn to eyewitness video to keep up with breaking news events as they happen, YouTube has launched a site to help people follow this kind of content more closely.
Content isn’t a commodity anymore, and marketers are starting to wake up and realize this fact. Find out why now is the time to create worthwhile content.
These companies don’t do your run-of-the-mill marketing. Check out which companies has superior content marketing.
With so much noise online, what is the number one thing a brand can take to get their content to stand out?
You’ve composed your email’s message. You’ve formatted its design. And, finally, you’ve pressed the “Send” button. So where’s all your traffic?
Ranking in YouTube is no different than in the SERPs. Make sure you put the sweat equity into creating the best content to reap your reward.
Google announced it will soon be releasing a new app built for gamers, called YouTube Gaming, which will put the company in direct competition with popular live streaming app Twitch.
Depending on what you’re trying to accomplish, there might be a number of good reasons to highlight your competitors on your content.
Landing pages are simply the best way to increase conversions and drive more leads. View these landing page infographics to further increase conversions.
Content promotion doesn’t have to be complicated. In fact, sharing your company’s branded content has never been easier
Content marketers and SEOs love to talk about “evergreen content.” What many SEOs don’t realize is just how powerful the evergreen page can be.
How much time did you put into the title of your last blog post? If your answer was, “Not much” don’t worry, you’re not the only one.
Did You Know: 66% of all emails are now opened on a mobile device? However, 75% of people who gets an email that isn’t mobile-optimized will just delete it.
This months round up includes how to create a free content calendar, how to create content on a tight budget, and lessons from the worst blog titles out there.
There are a lot of ways to create great content – even if you think you’re a terrible writer. Here are four of them to get you started.