In the past couple months I have heard a lot of dumb marketing plans. Some of these guys who created these plans are new to the online industry while others have been in it for years. Cameron also wrote “[What’s your marketing plan](http://www.pronetadvertising.com/articles/whats-your-marketing-plan.html)” a few days ago, so I decided to compile a list of the 10 dumbest plans I have ever heard.
Music videos are a great way to promote a product. You usually see them on TV stations like MTV or VH1 promoting a song, but why not create a commercial out of a music video. This is the exact thing Smirnoff did with their new drink called [Tea Partay](http://www.teapartay.com).
On August 24th it was [reported](http://www.webmasterworld.com/google/3058623.htm) that Google was updating backlinks on these two datacenters: [220.127.116.11](http://18.104.22.168) and [22.214.171.124](http://126.96.36.199). It is normal to see a backlink update on a few datacenters and then within a couple days the update is usually live on all of their datacenters. …
Danny Sullivan, the godfather of search, has just made an [announcement](http://daggle.com/060829-112950.html) that he is leaving [Search Engine Watch](http://www.searchenginewatch.com). He might still continue to write on Search Engine Watch after December 1st, 2006 and the last two conferences that he will be attending are …
Patricia Hursh from [SmartSearch Marketing](http://www.smartsearchmarketing.com/) recently wrote an article called “[Winning Big with a Small Search Marketing Budget](http://searchenginewatch.com/showPage.html?page=3623275)”. The article discusses how companies with small marketing budgets can effectively use their money to get the most bang from your buck.
When I read a blog, I always think about what the blogger(s) could do to make me a regular reader. Also when I look at the stats for this blog, I wonder what I can do to keep my visitors coming back.
When you want a quick burger, there are a lot of options these days and with all theses options (McDonalds, Burger King, Carl’s Jr., White Castle…) it is hard to choose which one to go to. …
Recently I was asked the question, “What does Google know about me?” This person was concerned with their privacy and was interested in knowing what Google knows about them, so I decided to do some searches. Here are some interesting results on what Google knows about you.
Copyright infringements can be a pain to deal with. With the Internet wide open people are able to steal content from other people’s sites and acting like it is their own.
Have you ever been to a blog and found that the content is hard to read? It could be because the text size is too small or the blog post just has one big block of content.
[Guy Kawasaki](http://blog.guykawasaki.com) recently wrote, “[Ten Things to Learn This School Year](http://blog.guykawasaki.com/2006/08/ten_things_to_l.html)”, and as a college student what he said really holds true for me. I am currently a senior in college and my major is marketing, so far it has not prepared me for the real world.
Have you ever found it hard to figure out how to improve your website? We have been having this pain for years which is why we created. We just launched Crazy Egg today. So what is Crazy Egg?
Some people do not believe in link building, are not concerned with it, or do not know about it, and in these cases link popularity is achieved naturally over time. So how do these people increase their link popularity naturally?
Linkbaiting is word that has been getting some attention recently. It is getting so popular that Aaron Pratt created an award for linkbaiting. So what is linkbaiting and why is everyone talking about?
Text links have become a hot commodity in the last couple of years. Website owners have realized that they can earn money by selling links and businesses have realized that they can increase their search engine rankings by buying links.
Stupidity is something that we all see on a regular basis. It could be others around you doing stupid things or it even stupid things that you, yourself do. Companies such as Vonage have used stupidity in their TV commercials …
Reciprocal linking in its most common form is when website A links to website B and website B links back to website A. This link building tactic has been used throughout the web for many years and its main purpose is to help websites increase their search engine rankings.
One subject that I seem to get asked a lot about is links. Is it better to buy links, reciprocate links, or to just try to create linkbait? Is a paid link better than a natural link? Are reciprocal links dead? Is this link stronger than that link?
Today I was posed with a question on URL structure, “is better to go with a short URL or a long URL?” Many websites/blogs have specific goals that they are trying to reach, and depending on your goals you can go with one option or the other.
Lately, blog optimization has been catching on like a wild fire. People have been blogging about their increase in search engine traffic due to SEO and others are starting to realize that they need to optimize their blog.