We’ve all heard about how the pornography industry will decide which next-generation optical disc format (Blu-Ray or HD-DVD) will ultimately become the industry standard. Today with the addition of StumblePorn, let’s take a look at the pornography industry’s foray into the social media space, which is now almost complete. Beware, this post may not be suitable for all audience and for all social settings.
There are several misconceptions people have when it comes to content being promoted on Digg. The three main ones, though, pertain to the lifetime of an upcoming story, the number if Diggs required for a story to be promoted, and the number of friends you should have on the site and how you can benefit from that. Here’s a look at the actual situation.
I was doing some research on online trends earlier today when I stumbled onto something that serves as an excellent example of how a company managed to capitalize on popular trends to increase its sales.
When I wrote about Dell’s IdeaStorm I mentioned that one of the key factors to their success was the ideas in action section of the site that allows Dell to show its community that the company is not only listening to them but also implementing their recommendations. Today, Dell has taken this a step further.
Ads of the World is an online archive of the best and most interesting advertisements from across the world. Today I came across an advertisement on their site that uses four simple pictures to explain to you the difference between marketing, pr, advertising, and branding.
After hearing from Guy Kawasaki this past week and talking to Tim Ferriss about his road to success, I came away learning something incredibly important: how to make detractors believe in your products or services, and how to make them believe in you.
Warner Brothers’ viral campaign for The Dark Knight is going so well that we’ve decided to cover it from start to end. Like any good viral campaign, we’ve only seen the beginning and more pieces are developing, falling in place, and further whetting our appetites for the movie.
Facebook – one of the most popular social networking sites – held an event in San Fransisco today to officially launch the Facebook Platform and announced over 65 developer-partners including Microsoft, Amazon, Washington Post and many more; that have already built applications on the new platform that allows companies to develop and directly integrate applications with the Facebook website and reach an audience of millions of users. The developers and press alike were given unprecedented access.
As a follow up to Darren Rowse’s three-part interview with Tim Ferriss, I sat down with the author (through the magic of instant messaging) of The 4-Hour Workweek, to discuss efficiency when blogging, media training for bloggers, different content promotion methods, social media, and much much more. Here is the first part of a two-part interview. Tim has a lot of interesting insight to share so please read and enjoy.
Making a truly successful online viral marketing campaign is not an easy feat to accomplish. So when a golden opportunity to see a brilliant execution of a successful viral marketing campaign – and learn from it – presents itself, we’re definitely taking it! Here’s how Warner Bros. pulled it off.
In theory, the way socially driven news and content sites like Digg, Netscape, Reddit and so on work is that the community decides what content is good and what content is bad, and then the content is either buried or promoted to the home-page of the site for mass consumption. But there are always those that try to manipulate these sites to their advantage.
Collactive, which dubs itself as a software service company that enables groups of people to share their opinion with each other and take action collectively, was all over news yesterday, with many people simply calling it a venture-funded way to ‘game’ socially driven news and content sites. Here’s an in-depth look at the what exactly Collactive aims to achieve, whether you should use it, and how exactly to use it.
When Guy made the help wanted post on his site about two weeks ago, I was intrigued and sent him an email right away, hoping to get access to the new service he was launching. Now that the service has officially launched, I can safely share my findings with you.