Auction-based ad serving is a clever idea that seems to have the best interests of both ad servers […]
Eric's bio: Eric Smith joined PPC Associates in September 2012. He has been running enterprise scale SEM accounts since 2011, specializing primarily in e-commerce. Eric graduated from the University of California, Berkeley with a B.S. in Microbial Biology. Prior to his entry into digital marketing, he worked in a research laboratory. In his free time he likes to swim, read, study language, and travel.