Yahoo Video 2.0 Expanding to Europe

Yahoo! has said that they are now launching country specific portals of their Video website in Europe.

They have now launched local Yahoo Video websites in France, Spain, Germany and Italy.

The company said that each of these websites is being customized to the individual country’s language, culture and trends.

Yahoo manager of social media Jason Zajak: “You always want a social product to be relevant to the community using it. You want people to be able to chat online and read instructions in the local language.”

The company had launched the US version in May this year and noticed that more than half the users were from outside the United States, particularly Britain, Australia and New Zealand.

Checkout: Yahoo! Video

Written By:
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Loren Baker | Search Engine Journal | @lorenbaker

Loren Baker is the founding editor/creator of Search Engine Journal and remains an advisor and Editor In Chief to this publication.

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