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Yahoo Expands Deal with NAVTEQ to Include More Country Data

At the 2008 Consumer Electronics Show on Monday in Las Vegas, NAVTEQ announced that they had expanded their relationship with Yahoo to include access to all of the 72 countries in the NAVTEQ database. NAVTEQ is considered to be one of the top global providers of digital map data for location-based solutions and in-vehicle navigation.

Presently, NAVTEQ map data includes 72 countries and territories across six continents. As a part of the deal, Yahoo will use this information in Yahoo Maps, their web-based service which allows users to get driving directions, and locate addresses and businesses.

NAVTEQ did not specify how many countries their previous agreement with Yahoo covered, but we can reasonably assume it was a smaller number. With an increased number of countries’ map data available through NAVTEQ, we can only assume that over at Yahoo Maps things will improve and there will be more country offerings in the near future.

Speaking of the deal, Jeremy Kreitler, director of product management, Yahoo Maps, said:

“Ensuring the accuracy of our mapping data is key to making Yahoo Maps a simple and user-friendly experience for the millions of people who use our product each month, and NAVTEQ shares our same commitment to quality. As we continue to expand the range of sites that integrate Yahoo! Maps, particularly in the mobile and international areas, NAVTEQ’s single global specification makes integration simple and allows us to put more of our focus on building great products.”