Social Media

The New Social Networking Site at Quora.com

For users looking for a place for questions and answers and to enjoy a little social networking while in the process, Quora.com may be what they’re seeking. The new online site is a knowledge-based platform where users can ask questions and find answers to any topic imaginable. Quora.com is reportedly the most popular and hottest online start-up since the start-up of Facebook and Twitter. Quora.com is a fast growing, popular site with a different but interesting take on social networking sites.

The site was started by Adam D’Angelo and Charlie Cheever, both former officers and technology engineers from the popular Facebook platform. Since the company obtained funding in March, 2010 from Benchmark Capital, the value of the site has increased significantly to over $300 million, according to sources privy to the founder of GigaOM.com, a digital media blog owned by Om Malik. Before the March funding, the company was already using a substantial amount of their initial investment to operate.

The Quora.com site gives users a platform to interact with questions and answers on various topics ranging from marketing, research, and branding but also gives them the opportunity to create new topics or post new questions. Some topics on the site have as many as 30,000 followers, one of the similarities it has with other social sites. However, the site doesn’t allow advertising nor does it allow users to set up corporate accounts or business profiles, although users can post “questions” from their company, and represent themselves as employees of that company.

Users can also subscribe to topic questions, updates and can vote a Q&A channel up or down, which contributes to the popularity of a topic channel. To keep in line with increasing the social networking feel, Quora.com allows users to register on the site with their Facebook or Twitter account, add or follow other users and create their own customized network within the service.

Jen Williams

Jen Williams

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