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Switchboard.com: The King Of Local Search

October 28th, 2004 by GuestColumnist | 8 Comments

Switchboard.com: The King Of Local Search

Forget about local search with Google, Yahoo! or MSN. They don’t have a clue. When it comes to great local search, Switchboard.com is king! And no matter how hard Google, Yahoo! and MSN try, when it comes to local search, they’ll never even be in the same league as Switchboard, because Switchboard.com gets it. Local search is what Switchboard does better than any other search engine or directory on the planet–period!

You won’t believe how easy it is to get incredibly relevant results for virtually anything you can think of–and I do mean anything!

Before writing this article, I played around with Switchboard for hours, trying to trip it up. No matter what I typed into the search box, Switchboard found it. I typed in “ice cream parlor,” no problem. “Old books,” no problem. “Post office”, no problem. “Italian restaurants,” no problem. “Stuffed animals,” no problem. “Soft pretzels,” no problem.

And it not only gave me amazingly relevant local results every time, it gave me the businesses web site, directions on how to get there, and what other businesses were nearby.

Plus, you can search town directories, by category, classifieds, address and distance–there’s even a trip planner!

Switchboard is a pioneer in the online yellow pages industry. After launching in February 1996, Switchboard introduced the Internet’s first interactive yellow pages display ads, serving more than 20,000 ads covering 2,000 categories. These ads were the first to capture the look and feel of traditional yellow pages print ads in an online environment.

Switchboard provides a fast and easy way for people and businesses to find each other on the Web. Each day, millions of consumers find the businesses they need through Switchboard–from a local florist, to a nearby car dealership, to the restaurants closest to a planned travel or vacation destination. At the same time, Switchboard gives merchants an easy way to connect with consumers who
are “ready to buy”–helping them establish and grow their presence on the Web.

So, if you’ve had it with the pitiful local search results provided by Google, Yahoo!, MSN and other amateur wannabe’s, I highly recommend you introduce yourself to the “king!”

Commentary by Dean Phillips, an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at dean@lets-make-money.net Visit his website at: http://www.lets-make-money.net




Comments

8 responses so far ↓

  • m on Oct 28, 2004 at 3:10 pm

    this seems a shameless plug than a genuine review.
    I tried switchboard and the results are no way better than
    google or yahoo.

  • h on Oct 28, 2004 at 3:58 pm

    I looked for fresh cut roses and it failed. I looked for edamame and it failed. I stopped looking. Switchboard’s no match for emerging companies and technologies. These guys are an anachronism.

  • Luc Dubois on Oct 30, 2004 at 2:17 pm

    That’s an interesting definition of “planet”. “State List”? Wow, the planet got a whole lot smaller all of a sudden!

  • frank on Oct 30, 2004 at 4:22 pm

    The author of this article is not only arrogant, but very wrong —period! Switchboard is no more effective than any of the others if you are not ready to anti-up to its fees. I wonder if this article’s author has any vested interest in Switchboard. The internet is now a haven for all sorts of self-proclaimed “experts” and know-it-alls who like to toot their horns on forums and web journals. They think they are experts and write non-meritorious articles only with the intent of luring the reader to another website (their own) geared to sell something to you. Don’t believe me? Check out the author’s link.

  • akacheshire on Nov 5, 2004 at 6:40 pm

    poohy poohy poohy!switch.;-)

  • redneck on Nov 23, 2004 at 9:32 pm

    redneck toothless barefoot tried switchboard and gave me quick fat and fast results likety split jack…yall know datsun310 ?

  • phentermine on Jan 16, 2005 at 8:12 am

    Super Informationen verpackt in einem tollen Design.

  • Eleanor Parsons on Apr 28, 2008 at 1:49 pm

    What happened to freedom of information on the internet?

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