Search Engine Journal

Sohu Upgrades Chinese Search Engine

Sohu.com Inc., which claims to be China’s leading search media desination, launched Sogou Version2.5 yesterday, a new upgrade for Sohu’s proprietary search engine, Sogou. Sogou, which means ‘Search Dog’ in Chinese, was initially launched in August 2004. Sohu then launched an upgraded version, Sogou 2.0, in February 2005, which allowed for more than one billion retrieved Chinese language pages, higher updating speed and shorter search time.

The newly upgraded Sogou 2.5 is an even more sophisticated version with advanced spider technology which will increase the search database to two billion retrieved pages and 800 million indexed pages after three weeks following the launch. As a result, Sogou 2.5 will have the largest Chinese language search database in the world. Sogou 2.5’s advanced technology also triples page crawling speed and improves the speed of page updates to 100 million per day.

In other HOT China Search Engine news, Victor Koo, who resigned as president and COO of Chinese portal Sohu.com in November 2004, has formed a new search fund investment venture dubbed 1Verge. 1Verge will reportedly be focusing on capital funding for Chinese wireless and Internet media.