Agree on the proactive securing of domain names…We are much more careful these days and it’s unfortunate that we lost the “Davies Medical Center” domain.

Hope you had a good Thanksgiving!
Best,
Cynthia

I’m just now responding because for the last couple days, blogging has been the last thing on my mind. The fact that you, yourself have now taken the time to respond does, in fact, count for a great deal, and I greatly appreciate your understanding.

I, too saw, after the fact, that the domain is currently held by a domain squatter. Online reputation management has become a very serious and complex reality. This type of predatory behavior is more common than ever, and proves why it’s vital for companies and organizations to be proactive in securing domain names, twitter account names, and other social media accounts.

Again, thank you for your personally responding. Between Devin and your responses, it does show that the CPMC organization cares.

Alan

Even though I feel for your situation, giving out that information is a violation of HIPPA laws.

I also apologize for your not being able to quickly and efficiently obtain information about your friend. I know how frutstrating this can be when one is anxious about the wellbeing of a family member or friend and is not the level of service we strive to deliver. We are a large medical center and have found that a central number (415-600-6000) is the most reliable way of directing all callers. In our experience, it works very well in the great majority of cases. Unfortunately in your case the patient’s name didn’t appear on the roster and this is something that we will investigate to see why the system failed.

I thank you for bringing attention to the SEO matter so that we can look in to this matter. Often things like this are not on our radar screen and so when people with your expertise raise them we see where problems are and where they need to be fixed.

I’m sorry that you have a negative impression of California Pacific Medical Center and Sutter Health. We take all feedback very seriously because we are an organization that strives to provide an outstanding patient and family experience, as well as exceptional medical outcomes. Every patient who comes to CPMC is asked to fill out a survey, detailing their experience with us, whether it was good or bad. We take this information very seriously because it helps us improve every aspect of our care. Recently we’ve been honored as being a top hospital in the nation in quality and safety by the Leapfrog Group…

We recognize the need to continually improve, and know that there are always things we can do better. Hearing from individuals such as yourself gives us the opportunity to do just that. I will investigate further.

For the record, when Davies Medical Center was acquired in 1997 by CPMC, that site was taken down and the domain name was not renewed. It was archived by http://web.archive.org. It appears that the domain name was purchased by someone in 2004 who is sitting on it (from France who apparently is sitting on over 576 other domain names and is associated with 680 others), and is pulling up the old information from the archive. We are also investigating this as well.

I will work with my team and the Sutter Health web team to address your concerns. Thanks for giving me the opportunity to chat with you.

I hope your friend had a positive experience with CPMC and is doing better. If you wish to contact me directly, I can be reached at chiarac@sutterhealth.org

Cordially,
Cynthia Chiarappa
Sr. Director Communications and Marketing

Now if Marketing (The whole SEO aspect of this article) would be as mature, helpful and caring, Sutter might actually turn out to provide a much better human experience…