Does your organization have a comprehensive SEM plan that utilizes SEO, PPC, SMM, and content marketing paradigms to boost conversion rates and bring about both a higher on-site ROI and greater website profits? Does any of that even make sense to you? If you find yourself falling behind when it comes to discussing online marketing …
I don’t do a lot of recap articles, but this week there has been a ton of fantastic information and news you need to know about. I know it is officially Search Week in New York City, and many in our industry have not been following all the news. Below is a small collection of …
What could you teach someone else? Last weekend, I attended a seminar outside of the Internet Marketing world. There was a speaker there that spoke on a simple aspect of marketing online. While everyone else sat in amazement, I just kept thinking to myself “I could be teaching this!” I realize that sometimes you just …
Not long ago, it was possible (and easy) to get nearly any page ranked for nearly any keyword by throwing enough exact-match anchor text backlinks at it. Starting with Panda 3.3 and continuing with Panda 3.4 and Google Penguin, that “Golden Age” of SEO has disappeared, and new-age SEO link building has changed dramatically as a …
Author Rank. Panda. Penguin. Mobile. Google+. If you think about it, these things were not on most SEO and online content marketer radars in the early 2011. But in just a year’s time, they have become major components of Web marketing. Have you responded to these changes? Have you learned how to tap into the …
Quite a few webinars to choose from this week! Find something you like and sign up. Enjoy! Rankings in the Web App Sept. 12, 2 p.m. EST Presenter: SEOMoz Cost: Free Description: A live 30-minute detailed walkthrough of Rankings in the Web App. Register B2B Marketing in the Age of the Customer Sept. 12, 2 …
With all of the excitement over Google+ and all of the changes and updates being made to the network, it’s easy to miss a feature here and there. For me, this was Google+ Ripples, a feature that was launched October 26 of last year. So, it’s almost been one full year and I still hadn’t …
The issue of black hat SEO is so serious that some of us have become stuffed shirts ourselves. Good thing, our friend, Adam Thompson from RYP Marketing, injected a dose of humor to the black hat/white hat SEO debacle. He sent us a funny comic about it, which we included in this week’s Friday Humor. …
I’m excited to announce that CopyBlogger and Search Engine Journal will be partnering to bring you a webinar about the updates to Scribe, their content optimizing plugin for WordPress. Make sure to sign up and see how to use this powerful tool! Have a good one! Penguin/Panda Proof Your Sites and Explode Your Business Sept. …
1). How to Deal with Creativity Block by David Wallace | @DavidWallace David provided an infographic that can help you with that blank page staring back at you. For those of us that are constantly blogging and creating different forms of content, this IG can be super helpful. 2). Facebook Ads: What Are You Really Paying …
