Google changes their algorithm in minor ways over 500 times every year. The company recently discussed the process that leads to those changes, giving insights for those who want to stay on the cutting edge of optimization.
Google Panda, the major set of search algorithm changes released by Google in the U.S. in February, are now being released on a global scale.
SEOs and webmasters rejoice: We now have a fully up-to-date list of major Google algorithm changes, courtesy of SEOMoz. The compiled list gives insights into Google’s patterns and priorities.
For many, Matt Cutts is the real “face of Google.” For years, he’s spoken on panels, given addresses, and answered the questions of webmasters more directly. In his continuing series on the YouTube Google Webmaster Help channel, Cutts addresses questions posed by webmasters, SEOs, and curious bystanders. One recent question delved into a topic of […]
PageRank, or PR, was once the most vital element of ranking in Google. Over time, PR has become just one of many ranking factors. Some have noticed, however, that PR has yet to see an update in the post-Panda world, which led to some questions about whether PR was being further diminished – or even […]
With all the drama surrounding the “Panda” algorithm update, a lot of big sites were hit hard. Mainly, large content producers that had the resources to generate massive amounts of content – and quickly. In terms of obtaining often stellar organic rankings, this approach was effective for quite some time, despite the fact that the […]
Can you imagine there being a change at Google that pre-dates Panda, (and subsequent incarnations) the +1 button, the attribution algo updates and few if any in the SEO world had noticed? I mean, it makes one helluva trivia question don’t it? Not as much fun as; What does Archie comics have to do with […]
During the Geocities era, when dancing pandas and painfully neon colors plagued our screens, we also had a substantially more aggravating object on the web: the ad. Banner ads typically looked horrendous, often came with the sort of flashing colors that give kids seizures, and even screamed messages at the user. Sites that tell you, […]
Google is facing a big problem with spam. That’s not a secret. In fact, it’s why Google released a bloodthirsty Panda into the wild to destroy as much spam as was physically (or electronically) possible. However, while some of the worst offenders were removed – especially when it came to content mills and more blatantly […]
Google has been at the forefront of rich markup for search engines, having multiplied both their support for rich data and the portion of the time that rich results are shown. Their recent collaboration with competitors Bing and Yahoo! for schema.org, a site that standardizes and educates about markup language, further demonstrates the company’s enthusiasm. Yesterday (June […]