Study alleges Google’s ad-targeting algorithms show ads for higher paying jobs to more men than women
Join the SEJ Think Tank on July 15th for a presentation by Stoney deGeyter, CEO of Pole Marketing, about how to build the optimal mobile site. According to Stoney, it all starts with building a site users will love.
Do you wish you had the time to overhaul your blog? In this article, I’ll show you 10 two-minute tweaks that can help you improve your blog.
Want to see what other books SEJ has covered? Read our other reviews in the SEJ Book Club archive. When […]
Bing has introduced new additions to the redesigned Bing Ads Home Page: customized modules and period-over-period comparisons.
Bing rolled out a completely redesigned version of Bing Maps with improved search and discovery features.
Last week the SEJ Marketing ThinkTank was joined by Brent Csutoras, the Chief Social Media Strategist of SEJ and founder of Kairay Media. His presentation, titled “Big Brands and Reddit – Are You Missing Out?”, discussed how brands are marketing successfully on one of the most fickle social media platforms out there.
Digital marketing mistakes can be costly. Here are the most typical budget drainers and what to do about them.
Dan will discuss “selling with first-touch social psychographic data: disciplined, high intent, active targeting, including owned-audience cookie pools for performance marketers to exploit.”
When it comes to digital marketing in this day and age, content means everything. Let’s walk through some of the most recent game changers in this industry.
Most people think a successful content marketing strategy is one that collects a lot of leads. Here are some tips for nurturing leads through content.
When your Facebook engagement starts to slow down, chances are you blame Facebook’s algorithm. Check out this infographic to increase your organic reach.
It’s time for another Marketing Nerds podcast! This week, I’m joined by SEO at Vodafone, Nick Wilsdon, as we discuss the integration of SEO, mobile search, and more.
Many of Reddit’s top Subreddits have gone dark, as popular admin Victoria Taylor (aka @happysquid, aka chooter) is suddenly let go.
June was a busy month in the social media world! Facebook rolled out numerous updates, and Tumblr and Reddit also made news. Here are the social media updates from June 2015.
Content marketing can be time consuming for an already busy entrepreneur. Luckily, there are software solutions that help automate this part of business.
So, what happened in content marketing this month?
Now you can view Snaps and Stories a single tap, instead of tapping and holding.
Ratings and reviews on Google My Business are about to become an important revenue driver, as they can now be shown in Google Ads using location extensions.
Google’s organic and paid search results have been spotted on Yahoo this week in a test that has since been confirmed by Yahoo CEO Marissa Mayer