It’s hard to believe that this topic has never been discussed on Search Engine Journal, but it looks as though one of my favorite resources, The Short Cutts, managed to miss this blog. It has been the subject of discussion for many SEOs since day one, but it hasn’t taken long to realize that many …
The reporting features of Adsense and Analytics have improved a lot in the past year. By integrating both the Google tools you can see data that will be resourceful and productive. One primary condition to enable Adsense reports in Analytics is that, both should be of same Google accounts. If you are not seeing any Adsense data …
Relationship building with a giant, remote, hugely powerful company. Who really wants to have to do that? Cultivating relationships with real live people is difficult enough. But every business that has a website is in constant relationship building mode with the giant, remote, hugely powerful company called Google. What does that tell you? It’s a …
Google+ is Google’s social network and was launched in mid 2011. Although it took awhile to catch on in the social media marketing world, it’s experienced considerable growth in its short existence. According to Forbes, Google+ had 343 Million active users at the end of 2012, which is second only to Facebook. As this network …
Like many content creators the task of creating ebooks, books and large bodies of work used to be a real challenge for me. I would start many potential projects but I could never finish them. Over the last year I developed a creative process that unlocked the ability to write books, ebooks, manifestos, and other …
When starting a new website, one of the first and most important decisions you have to make is choosing a domain name. That choice will impact the website’s success in nearly every area, included search engine optimization (SEO) and social media marketing (SMM). Let’s examine how a domain name impacts SEO and SMM and then …
This week in Search we’re going to be talking about Bing and how’s it gaining market share on Google. We’ll also go into search behaviors and what’s going to get you ranked on Bing. Just in case missed last weeks Video series on Guest posting and my thoughts. Our goal to help our readers know what’s better going …
There is something weird happening when I watch the movie “Escape from New York” by John Carpenter (1981): an impulse of rebellion that rises any time against injustices. Sometimes I feel alone against a post-apocalyptic black-hat world, and I feel like there are just a few people and a few strategies I …
The evolution of search engine algorithms has added to the complexity of search engine optimization. More significantly, it has impacted the level of integration that is needed with other forms of Web optimization. SEOMoz has a great page that shows the updates year by year. Search engine optimization is no longer strictly about publishing quality …
As Facebook Graph Search is being rolled out to it user base, it’s important to be aware of the “searchable” content you post. Public information is sure to show up in search queries and may create problems if you are posting content on Facebook that you don’t necessarily want the world to see. In this …