Do you use forums as part of your marketing? They can be a great way to get your name out there, make new connections, and drive traffic to your websites, via the signature boxes. Consequently, Google favors forums and has indexed them fairly well. In the forum space, there are a few problems: one, they …
Scrolling to an infinite extent always promises an enhanced viewing experience to the users. But it should always be remembered that good things usually accompany the bad ones. So it is very important to understand both weaknesses & strengths in order to make the best use of it for improving your interface. The nature of a human being …
Claiming and setting up local profiles is an important branding activity that has tremendous SEO value. Most websites that offer local business listings follow the same listing process, with a few points of differences here and there. Last year I took on the position of Director of Marketing at Ogle School, a .EDU that has …
It’s been 3 months since Google announced that Reader was being put out to pasture, and now July 1st is looming just around the corner. Have you found your replacement yet? Shortly after the announcement, I wrote an article for Search Engine Journal discussing promising Reader replacements. Now, on the other end of slow Reader …
An important element in any SEO campaign is the ability to adjust strategy based on actual results. Tracking the right data is essential not only to show the value of the investment and effort in a campaign but also to help refine the campaign for even better results. In order to implement results-based actions within an SEO …
image credit: shutterstock In a perfect world every SEO client would be extremely engaged – you’d have on-page and technical recommendations implemented immediately, they’d make internal experts and resources available for any brilliant content idea you have, and your point of contact would respond to all of your emails immediately. In the real world, of course, this is …
Part of creating good SEO is having a blog on your website, and part of having a blog on your website is having great content on that blog. This is where SEO writers come into play. Writers of course don’t have to be focused on SEO (that can be your job), but most writers who …
In the Part I of this series, I highlighted how you can assess the value of your campaigns average KPIs and how to identify outliers for better campaign insights. Today, in Part II, I will continue showing you how to improve the value of your campaign with some simple math tips. We will continue to use the example …
We’re here live at SMX Advanced in Seattle where Matt Cutts is on stage being interviewed. Matt Cutts said that Google Webmaster Penalty emails will start to Include Examples of Bad Links in them. Cutts stated “One thing that’s new is we’re testing the inclusion of example URLs — when we send a manual action …
We’ve covered the DuckDuckGo vs Google war in the past… We know it’s not the closest race in the world but DuckDuckGo released some impressive new stats today that they have passed 2 Million searches in one day! It’s not compared to the billions daily that Google, Bing or Facebook have but it’s a really good start. …
