Unless you have been hiding under a rock, you know that content marketing is an absolutely necessary addition to your online marketing strategy in 2013. If your primary goal is to boost your rankings, you’re in luck because content marketing done correctly can lead to many great links back to your website. Here are five …
I have a confession to make: I am an SEO tools junkie. In the good old days I had a team of programmers in-house who developed tools to my vision. Today, there are so many fantastic tools on the market that there is no need to deal with the hassles of home grown tools. In …
This article provides a definitive look at the deals Google, Bing and Yahoo! have in place with software and hardware companies and service providers listing all the high profile partnerships with details and links. It also discusses how these deals shape the landscape of the search scene, and whether Google should be worried about Bing’s …
Hello friends and readers at SEJ! It’s been a long time since I’ve posted here, but I wanted to drop in and say hello, and give some props to John Rampton, who has done a wonderful job over the past month in his new role of Managing Editor at SEJ. John has some really great …
I think it’s safe to say that most companies have finally become aware of how vital it is to have a well-integrated social media campaign as part of their marketing and customer support. However, the question of whether to manage the process in-house or to get outside help is still a widely debated question. While many …
It is no secret that guest posting is something that every company wants. Contributing guest articles to other websites is a great way to improve your organic traffic by earning a good variety of backlinks, not to mention help you gain some visibility amongst the community and those interested in SEO and online marketing. Creating …
The Chinese economy stands as the second largest in the world, behind the USA. Much of the world’s manufacturing is Chinese, and there is a massive, and quickly growing, consumer market place within the country that is beginning to enjoy the trappings of the country’s economic growth. The online world is huge in China. Google has …
If you read a blog post about link building recently, the odds are pretty good you’ve read about content marketing, info-graphics, or RCS. These are all great. They work. They bring more traffic and links to your site and can help build your brand. For those you who run or market small and local businesses, odds are …
Content Marketing has been remarkably exposed over marketers’ activities the last couple of years. However, companies seem to struggle upon the development of profitable content marketing strategies. That specific kind of content which takes into account both users and search engines in order to build high rankings in the search engine result pages and engage …
The US Department of Justice officially indicted Reuters Editor, Matthew Keys, late last week on 3 counts of conspiracy relating to a 2010 Anonymous hack attack on the Los Angeles Times. According to the indictment, Keys provided log in information to Tribune Company owned computers and encouraged the hackers to make unauthorized changes to published …