Let me start by saying that I am not targeting any blog network in particular. This is just my over all opinion for those that are behaving unethically regarding link schemes. I am sure you have all seen various articles about Google cracking down on the link schemes of blog networks. Personally, I don’t see …
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This month at conversion conference, I covered a session on the interplay between CRO and SEO. It was great to see a ton of internet marketers thinking about introducing CRO in their SEO process. In the past, SEOs and user experience or conversion scientists didn’t play well together. What was good for SEO was not …
In the old days, there were clear cut ways to game search engines and rank well for whatever keyword you pleased. You could keyword stuff, spam exact match anchor text through article directories or social bookmarks, or create link networks to manipulate your way to the top and profit. Then Google Panda hit and things …
Even though SEO is a synergy of different practices, not all of them are equally important for higher rankings. And, because SEO’s are normally pressed-for-time individuals, it’s essential for them to know what SEO tasks should be their priority. Speaking of on-page and off-page SEO (many SEO’s also consider keyword research a separate aspect), I’d …
I started my Internet Marketing career as an SEO trainee quite some years ago, it was the time when e-commerce was a fairly new concept, and businesses were starting to fathom the power of Internet. It was only a matter of time that webmasters realized, that getting on the top of results in popular search …
What You Can Do To Avoid Being On Your Client’s Dinner Plate Much like Clarice, I’m still considered a noob in the respective SEO realms. However, whether you are 10 years in the search business or only 2 (like me), you’ve probably had more than your fair share of difficult clients. As most of you …
The challenge for every website owner is to keep their websites updated with quality content catering to all search options. SEO 2012 is all about Content Creativity , Content Excellence and Content Marketing . The main focus is on creating unique content in all forms – images, videos, infographics, text, audio, etc. Google has focused …
2011 was a year of shifts for Google, with all the updates seeming to give hints of a huge shout which, at its end, formed the word Panda. As all of us know, the Panda Update centralized content and the importance thereof, making the user the priority, not the post. Duplicated content was removed, sites …
With the launch of Panda, SEOs are more nervous than ever when it comes to their site’s survival in the search results. The mood has become more and more tense with many publishers scrambling to “fix” their pages in hopes of redemption. People are reading horror stories of seemingly innocent websites being affected by Panda. …
It’s 2012, and SEO has never been more difficult. Convincing business owners to utilize us is an uphill battle. SEO is not easy. Even the brightest and most talented of Internet marketing managers don’t have the capacity to devote to the effort. It takes dedication, persistence, patience, scientific inquiry and a heart of stone. Oh, …