The Obama administration has revolutionized the way the White House, and political campaigns for that manner, use the Internet and social media as an open communications device between the Executive branch and the citizens of the United States. The White House has already launched its Weekly Video Address with President Obama and Recovery.gov, which will track stimulus spending; and now has officially named its Internet team with ex-Google executives and members of the Obama campaign staff.
CNet reports that Macon Phillips has been named the official Director of New Media for the White House; “Phillips served in the same role for the Obama transition team and was responsible for developing its Web site Change.gov and overseeing its online communications.”
Cammie Croft was named Deputy Director of New Media, Croft was the new media manager for the Obama campaign and spearheaded the FighttheSmears.com project.
The big search influenced member of the White House Internet staff is ex-Googler Katie Stanton who is the nation’s Director of Citizen Participation. We covered her hiring here on Search Engine Journal. Stanton helped oversee OpenSocial while at Google and was also a product manager for Google Finance and Google News.
Jesse Lee has been named as the White House’s Online Programs Director, Jesse was also part of the Obama transition team and served as a new media adviser under House Speaker Nancy Pelosi.
A former Googler… very impressive… but not all that surprising. With the way Googlers have been abandoning ship, working for the Obama administration would be a perfect follow-up job.
I must have missed these posts on Craigslist! LOL
Maybe they’re still looking for a Director of Online Marketing :)
With a team like that I’d be curious to see their list of initiatives for the next few years. This administration is really embracing the internet and social media. I for one have enjoyed the unique access and visibility. Will we see the President on twitter?
Check out this site for a unique look at the stimulus: http://readthestimulus.org/
Any good articles on the linking value of social websites? Any chance Google will ignore those sites from rankings?
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Keep up the good fight. Has anyone noticed the people fighting health care all HAVE health care?
On a happier note,please say Happy Birthday to President Obama.Unlike his Mother, little did we , as a country, know how blessed we were on that day. We feel a special bond with Mr. Obama. Jim shares the same birthday, but not age,as the president. Our youngest son celebrated his 36th birthday on the President’s inauguration day.