Sushubh

MTV Selling Videos on Apple iTunes

June 29th, 2006 by Sushubh | No Comments

MTV Selling Videos on Apple iTunes

This has been one crazy week with online entertainment & content distribution partnerships with YouTube and NBC hooking up along with Warner Brothers and Guba, now MTV is getting into the act with an Apple iTunes deal.

MTV is already working with Microsoft to run their URGE digital music store, which is being heavily promoted through Windows Media Player application. Now, showing they can spread the wealth from application to gadget, MTV has announced that they are now selling more of its shows at Apple Computer’s iTunes digital store.

Interested web users can now purchase content from Viacom’s Spike TV, TV Land, MTV and Logo channels on Apple iTunes. These shows are available for sale for $1.99 per episode.

Viacom is already selling Comedy Central network’s South Park episodes on Apple iTunes. It would be interesting to see how this further develops into a broader relationship with Urge’s competitor.

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