Comments on: Microsoft’s Google Search Killer Strategy is a Rewards Program?

By: Replacement Windows Dallas

Replacement Windows Dallas — Fri, 30 Jan 2009 07:26:14 +0000

If this makes you money why not? Give it a try. I know if I had money rolling in I would’nt be bad mouthing Microsoft.

By: John Stack

John Stack — Wed, 28 May 2008 14:38:08 +0000

A looming question – all of this cross marketing stuff is great but how does a spaces user leverage this? I can’t even get my spaces blog to be recognized by google.

By: Hull Web Design

Hull Web Design — Thu, 22 May 2008 16:03:05 +0000

I don’t think this will get people using live search right away. But certainly as people cotton on and realise they can get a cheaper deal for a product they might have already found on google, more and more people will take the extra time to go to live search. Obviously its a horrible way to gather more users, because it doesn’t help search results get any better. But to call it amaturish… hmm, I’d have my reservations about that. If the process of getting cashback is quick, easy and reliable and if the rewards are worth the extra time… then this could actually be something that works quite well for MSFT

By: James T. Dolan

James T. Dolan — Wed, 21 May 2008 15:05:06 +0000

This is amateurish or desperation to those who see search as some sort of technical and academic pursuit. But to the people who use search engines to find stuff to buy (the people who actually click on the ads, unlike you and I) this is exactly what they want. Advertisers pay to get results. Consumers search to buy products and services at the best price. Geeks and techies are somewhere in the mix, but they aren’t responsible for Google’s profits.

By: CT Moore

CT Moore — Wed, 21 May 2008 12:50:53 +0000

Hm, MSFT thinking: throw enough money at things and they’ll stick. I can’t believe they’ve seemed to have overlooked all those lotto search engines that never take off.

By: nivash kumar

nivash kumar — Wed, 21 May 2008 12:33:20 +0000

Do you say microsoft isn’t playing the game right? They always wanted to enter markets where computers are used, literally they want to conquer the world of computers with their monopoly. Now in search market also. Let’s wait n watch them on Web 2.0 also for further amateurish things like this.