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	<title>Comments on: Microsoft, Google, Yahoo Top Popular Global Web&#160;Properties</title>
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		<title>By: Gautham Gauruv Maediratta</title>
		<link>http://www.searchenginejournal.com/microsoft-google-yahoo-top-popular-global-web-properties/4355/comment-page-1/#comment-384144</link>
		<dc:creator>Gautham Gauruv Maediratta</dc:creator>
		<pubDate>Sun, 04 Feb 2007 11:47:43 +0000</pubDate>
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		<description>Comscore doesn&#039;t count places of public access (cyber cafes etc) and if you analyse their online behaviour its more likely to skew Y! and Google numbers (primary drivers of usage are communication tools).  
Secondly, this stat reflects what Comscore calls  &#039;MSFT Sites&#039; (all sites owned by MSFT).  However, MSFT only monetises MSN traffic (and will monetise office live via ad placements) both of which have relatively lower reach than Y! &amp; Google...

Lastly, i&#039;m sure new Office 2007 &amp; Vista users will press their F1&#039;s pretty often, which will get online help from MSFT thereby maintaining/growing their reach.</description>
		<content:encoded><![CDATA[<p>Comscore doesn&#8217;t count places of public access (cyber cafes etc) and if you analyse their online behaviour its more likely to skew Y! and Google numbers (primary drivers of usage are communication tools).<br />
Secondly, this stat reflects what Comscore calls  &#8216;MSFT Sites&#8217; (all sites owned by MSFT).  However, MSFT only monetises MSN traffic (and will monetise office live via ad placements) both of which have relatively lower reach than Y! &amp; Google&#8230;</p>
<p>Lastly, i&#8217;m sure new Office 2007 &amp; Vista users will press their F1&#8242;s pretty often, which will get online help from MSFT thereby maintaining/growing their reach.</p>
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		<title>By: JD</title>
		<link>http://www.searchenginejournal.com/microsoft-google-yahoo-top-popular-global-web-properties/4355/comment-page-1/#comment-381409</link>
		<dc:creator>JD</dc:creator>
		<pubDate>Thu, 01 Feb 2007 15:51:25 +0000</pubDate>
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		<description>How do you measure total uniques for a year? That would seem to be almost a meaningless number given the issues with counting uniques on shorter time scales (weeks, months). ComScore numbers are questionable as it is.</description>
		<content:encoded><![CDATA[<p>How do you measure total uniques for a year? That would seem to be almost a meaningless number given the issues with counting uniques on shorter time scales (weeks, months). ComScore numbers are questionable as it is.</p>
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