http://www.searchenginejournal.com/how-did-super-bowl-advertisers-score-on-search-social-media/6327/ Wed, 15 Feb 2012 00:21:59 +0000 hourly 1 http://wordpress.org/?v= http://www.searchenginejournal.com/how-did-super-bowl-advertisers-score-on-search-social-media/6327/comment-page-1/#comment-929173 Hagrin Mon, 04 Feb 2008 16:45:36 +0000 http://www.searchenginejournal.com/how-did-super-bowl-advertisers-score-on-search-social-media/6327/#comment-929173 I'm glad the "other observations" section didn't bang advertisers for not referencing social networking because, as Google has already stated, social networking doesn't seem to be converting the way many thought it might. I have no problem with companies not bombarding viewers with 4 different URLs - to their site and the "big 3" social networks mentioned above. I’m glad the “other observations” section didn’t bang advertisers for not referencing social networking because, as Google has already stated, social networking doesn’t seem to be converting the way many thought it might. I have no problem with companies not bombarding viewers with 4 different URLs – to their site and the “big 3″ social networks mentioned above.

]]> http://www.searchenginejournal.com/how-did-super-bowl-advertisers-score-on-search-social-media/6327/comment-page-1/#comment-929109 Gyutae Park Mon, 04 Feb 2008 16:34:51 +0000 http://www.searchenginejournal.com/how-did-super-bowl-advertisers-score-on-search-social-media/6327/#comment-929109 Personally I think Internet companies like GoDaddy and Career Builder could have achieved a better ROI and received more brand exposure by using the $2 million+ on online advertising rather than for a 30 second Super Bowl ad. Personally I think Internet companies like GoDaddy and Career Builder could have achieved a better ROI and received more brand exposure by using the $2 million+ on online advertising rather than for a 30 second Super Bowl ad.

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