Google has launched a new competition to build awareness of their Google Website Optimizer which will give four “girly man” winners special attention to increase their sites’ conversion percentages, usability and overall user experience : especially in terms of making sales or generating leads.
The idea behind the contest is simple: we’re looking to help four businesses “pump up” their websites so they can get more sales, leads, or signups. Our consultants will work with the four winners to increase their sites’ performance by identifying and testing which combinations of page design, copy, and graphics yield the highest conversion rates.
Hopefully some awesome case studies come out of this competition. If you want to enter your site, just go to the Google Website Workout page and let Google pump …. you up!
What a great idea! I’m about to sign up right now.
Any sensible marketing company can do all that stuff anyway. I think I’d be much more attracted if they were offering a mammoth AdWords coupon.