Comments on: Google Expands Local Search http://www.searchenginejournal.com/google-expands-local-search/9688/ Tue, 14 Feb 2012 13:23:24 +0000 hourly 1 http://wordpress.org/?v= By: Joshua http://www.searchenginejournal.com/google-expands-local-search/9688/comment-page-1/#comment-1098631 Joshua Mon, 20 Apr 2009 13:32:43 +0000 http://www.searchenginejournal.com/?p=9688#comment-1098631 It's a nice feature to have, that's for sure, but the locating features are still not that good. Pretty much all the sites I've come across that try to geo locate a user based on IP doesn't even come close to the users actual location. I prefer choosing my own demographic on these sites. Searchforitlocal.com has a nice feature to set your default location and then stores a cookie to always remember you when you return. I think google and yahoo and the bigger sites that are now entering the local search market should stick to their main area of expertise, indexing webpages, and leave this new search feature to the up and comers. It’s a nice feature to have, that’s for sure, but the locating features are still not that good. Pretty much all the sites I’ve come across that try to geo locate a user based on IP doesn’t even come close to the users actual location. I prefer choosing my own demographic on these sites. Searchforitlocal.com has a nice feature to set your default location and then stores a cookie to always remember you when you return. I think google and yahoo and the bigger sites that are now entering the local search market should stick to their main area of expertise, indexing webpages, and leave this new search feature to the up and comers.

]]> By: Jens http://www.searchenginejournal.com/google-expands-local-search/9688/comment-page-1/#comment-1097844 Jens Thu, 09 Apr 2009 08:38:11 +0000 http://www.searchenginejournal.com/?p=9688#comment-1097844 a small update from Google but it doesn't cover the IP matching problems. just covering the EMEA region must ISPs have fix hubs. That means that you will not have an exact match with the users region. e.G. Germany. A user in Munich use the ISP X who uses a hub in Frankfurt (Distance between Munich and Frankfurt: 400km). Every IP address will match with Frankfurt. If Google covers a wide surrounding area based on the IP address, let's say 100 km, the user will not get back any Munich related ads. There are some solution beside the classical IP targeting. I think united internet has developed a better coverage based on the data they have generated in their day to day business. This could be an interesting next article ;-) a small update from Google but it doesn’t cover the IP matching problems. just covering the EMEA region must ISPs have fix hubs. That means that you will not have an exact match with the users region. e.G. Germany. A user in Munich use the ISP X who uses a hub in Frankfurt (Distance between Munich and Frankfurt: 400km). Every IP address will match with Frankfurt. If Google covers a wide surrounding area based on the IP address, let’s say 100 km, the user will not get back any Munich related ads.

There are some solution beside the classical IP targeting. I think united internet has developed a better coverage based on the data they have generated in their day to day business. This could be an interesting next article ;-)

]]> By: Freelancer Phil! http://www.searchenginejournal.com/google-expands-local-search/9688/comment-page-1/#comment-1097689 Freelancer Phil! Tue, 07 Apr 2009 23:15:04 +0000 http://www.searchenginejournal.com/?p=9688#comment-1097689 Awesome, A handy little update. I wondered how long it be until they modified the local search algo. Now, how will this affects local business advert previously optimised for smaller suburbs? Nice post Awesome, A handy little update.

I wondered how long it be until they modified the local search algo.

Now, how will this affects local business advert previously optimised for smaller suburbs?

Nice post

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