SEO

Google AdWords Launches in South Korea

Google has announced the launch of their AdWords program in the Korean language.

The search giant also signed a distribution deal with South Korean portal KTH HanMir to use its algorithmic search and paid listings. Google said advertisers now could sign up for AdWords through a Korean-language setup system. Advertisers can pay in South Korean currency. Google rolled out a similar system for Chinese-speaking advertisers last month.

Google competes in South Korea with Yahoo’s Overture Services, which distributes its paid listings on top Korean portal giant Daum and other sites. Overture launched in South Korea last April, boasting a 92 percent reach in the market.

With about 30 million Internet users, South Korea has the world’s deepest Internet penetration rate at 66 percent, according to South Korean government figures.

posted by Aaron Wall

photo Google AdWords Launches in South Korea
Aaron Wall, Search Marketing / SEO Coverage and Rants - Aaron Wall is one of the most vocal search engine marketers in the business and he has channeled his thoughts and expertise into his widely popular eBook, SEObook.

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