Comments on: Getting Real Estate Agents to Adopt Blogging for Enhanced SEO

By: Lucy

Lucy — Tue, 30 Mar 2010 14:55:44 +0000

I think every kind of worldwide business will need SEO in marketting their products or services through their website. thanks for your post.

By: Lucy

Lucy — Tue, 30 Mar 2010 09:55:44 +0000

I think every kind of worldwide business will need SEO in marketting their products or services through their website. thanks for your post.

By: foreclosure marketing

foreclosure marketing — Mon, 06 Jul 2009 09:44:28 +0000

An experienced agent has a great importance in real estate business.

By: Myrtle Beach Real Estate

Myrtle Beach Real Estate — Fri, 08 Feb 2008 06:19:53 +0000

I just came across this post. Unfortunately, the platform our site is on doesn’t allow us to add a blog. I certainly understand the importance of blogging, however, and plan on integrating one somewhere/somehow.

You may be surprised how many agents there are that do have a very strong hold on SEO. Though, I do understand there are many more that have no clue.

By: Pat Kitano

Pat Kitano — Tue, 22 Jan 2008 04:54:16 +0000

We notice that the housing recession has caused agent paralysis in their marketing initiatives. In other words, many agents will only work when they perceive a market exists, otherwise they don’t even try. So even though they have time, agents still don’t adopt blogging when the timing is right to do so.

By: Real Estate Marketing - Carson

Real Estate Marketing - Carson — Mon, 21 Jan 2008 23:29:45 +0000

Pat! I didn’t know you wrote here! cool.

Immediate gratification complex – “I want to see an immediate ROI”

The execs in my company cannot see beyond the end of the year. I tell them that if they invest the efforts this year, the ROI will come next year and for years to come.

Not to mention the QUALITY of the relationship gained when a reader does happen by the company blog. It shows openness and transparency (sorry) in the company, and for a builder, that is essential.

By: Elizabeth Able

Elizabeth Able — Tue, 11 Sep 2007 04:21:12 +0000

I’ve seen a lot of spammy looking real estate blogs in Google blog search. Posts often read like a classified ad or a cheap PPP style advertisement – quick and surfacy. Similar to spam, blog comments are likely to use multiple and sometimes duplicate links to make a single point.

I wonder if some of the hesitation about blogging comes from bad results due to self sabotage. Maybe they need more understanding of what indicates trustworthiness and good citizenship in the blogosphere.

By: Bruce Hiatt

Bruce Hiatt — Fri, 31 Aug 2007 05:53:30 +0000

Patrick, we’ve had a brokerage blog website for some time and view ourselves as leaders in the real estate world for use of technology. Inman news certainly echos that. Our brokerage blogs, http://lasvegashighriseblog.com and http://finevegashomesblog.com are heavily indexed in Google and very popular with our global real estate clients.

By: Peter

Peter — Thu, 30 Aug 2007 09:25:07 +0000

Great article.

Having been a real estate agent for several years and pro blogger for 3 years I can whole heartedly vouch for your analysis here.

It can be tricky fitting in blogging around agency work but the exposure benefits online have proven to be enormous for me. The major problem is immediacy. Agents want to see results now. I think all serious bloggers know that it takes time and patience to see the tremendous benefits a blog can deliver.

Persuading fellow agents of this, can prove to be a real stumbling block in my experience.

By: Michael Dorausch

Michael Dorausch — Wed, 29 Aug 2007 19:45:11 +0000

Patrick,

Your six reasons apply to many professionals holding back on getting their feet wet in blogging.

It’s amazing that even with tools like WordPress (and others you mentioned), people continue to hold back.

Great post!