Entries from April 2008

Loren Baker, Editor

Google Enters Utility Business : Invests in Solar Power Plant Technology

April 23rd, 2008 by Loren Baker, Editor | 1 Comment

Google made a rather impressive green investment this week, putting $130 million into eSolar, a solar energy company which specializes in developing a solar to steam technology which is to be used to launch the construction of a solar power plant.
Google entering the electricity and utility industry via investments like this is an interesting yet […]

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Darrell Long

Are you #1 in Google? It Doesn’t Matter

April 23rd, 2008 by Darrell Long | 22 Comments

That’s right folks, you heard it right. Gone is the day where all that mattered was if you’re web page listing was on the first page in position one of the search engine result pages (SERPS). The era of being number one in Google has left.
The age of Conversion rates, qualified traffic, and site […]

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Louis Liem

The New Alexa Ranking - Still Useless or Not, Reap Its Benefits Before Your Competitors Do!

April 23rd, 2008 by Louis Liem | 21 Comments

There were many critiques on the Alexa Rank, resulting in a major Alexa Rank update recently. In the past, some looked at its flaws and still, some noted its potencies. Which side ARE you on now?
What is Alexa Ranking?
The new Alexa Ranking is aimed to provide a better traffic estimation for all sites on […]

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Ann Smarty

Linking Out Loud… but with Caution

April 23rd, 2008 by Ann Smarty | 4 Comments

A while ago I posted a natural SEO piece talking about reciprocal linking and interlinking that was criticized for giving insufficient information on linking out in general. I did really say too little on the notorious ‘bad neighborhood’ that should be taking into account when linking out.
I did point out that most often it […]

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Hans Viens

The Secret to Developing a Popular Blog

April 23rd, 2008 by Hans Viens | 13 Comments

Building a blog that will get a wide attention from the blogosphere is not an easy goal to achieve. There are thousands of blog created each day and only few of them will eventually be acquiring some popularity.
First, lets define a popular blog as a blog that own a large readership. Everyone will agree that […]

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Arnold Zafra

MSN Live Search Rolls Out Some New Features

April 22nd, 2008 by Arnold Zafra | No Comments

MSN Live Search has been rolling out some new features lately. The latest of which being on its Live Search Products which is now sporting a new look and the site suggestion feature of the main Live Search portal which dives in deeper into search results.
The redesigned Live Search Products now offers users another way […]

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Loren Baker, Editor

Yahoo Earnings : Q1 Increases Beat Market Expectations

April 22nd, 2008 by Loren Baker, Editor | 1 Comment

Yahoo announced today that their Q1 2008 Earnings and Revenues have increased over Q4 of last year, beating Wall Street expectations and putting a new spin on the Microsoft acquisition saga.

Revenues were $1.818 billion for the first quarter of 2008, a 9% increase compared to $1.672 billion for the same period of 2007.
Marketing services revenues […]

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Arnold Zafra

Google Sued for Fraudalent Ads Charging?

April 22nd, 2008 by Arnold Zafra | 3 Comments

A federal class action lawsuit is being filed today by Kabateck Brown Kellner of U.S. District Court, Northern District of Carolina in San Jose, against Google for apparently charging customers for ads that they don’t want to.
According to the complaint, during the sign up process for Adwords, users would normally specify the maximum bid for […]

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Eric Lander, Associate Editor

Are You Really Ready to Offer Social Media Services?

April 22nd, 2008 by Eric Lander, Associate Editor | 7 Comments

Many web focused organizations are making moves to provide “social media management services”. While I would normally be the first to applaud entrepreneurial spirit in this undeveloped space, a strong word of caution needs to be aired.
It’s painfully clear to me that many companies simply do not understand the space.
Companies lust for the high […]

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Julie Kent

Yahoo BrowserPlus vs. Google Gears

April 22nd, 2008 by Julie Kent | No Comments

The latest piece of Yahoo software to be revealed is Yahoo BrowserPlus, which may be the company’s answer to Google’s Gears project. Very few actual details about the software are known at this time, but according to the BrowserPlus FAQ’s, “Yahoo! BrowserPlus is software that lets you do more inside your web browser. […]

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