Entries from March 2008

Arnold Zafra

Mail Trends is a useful Gmail Trending Tool, if only it was easier to use

March 26th, 2008 by Arnold Zafra | 2 Comments

Mail Trends is a Phyton-based tool that lets you generate a visual representation of various statistics of your Gmail accounts. The code was developed by Google Developer Mihai Paparita who wanted to generate the same statistical trending used by Google Reader and Search History.Generating the statistics take a few minutes if you don’t have too […]

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Loren Baker, Editor

Yahoo Search : Better Than Googling?

March 26th, 2008 by Loren Baker, Editor | 6 Comments

In what may be the most upfront marketing message from Yahoo which positions its search engine as an alternative to Google, Yahoo Search sent out an advertisement today to its Yahoo Mail users asking them to stop Googling and try Yahoo Search.

The email advertisement is pretty direct and to the point and links to a […]

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Ann Smarty

Launching a New Site : With SEO in Mind & as if Search Engines Did Not Exist

March 26th, 2008 by Ann Smarty | 16 Comments

Launch a new site with SEO in mind:
1. Choose a relevant domain name - I am not saying “keyword based” domain as that’s getting more and more difficult, but “relevant” domain that will:

help your readers/customers associate your site with your niche;
ensure relevant backlink anchor text (people tend refer to a site using its domain name).

2. […]

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Loren Baker, Editor

Povo Launches : Boston Area Local Search & Community

March 26th, 2008 by Loren Baker, Editor | 1 Comment

Niche location local search is not a new concept, various cities have their own local search guides and Backfence was a failed local community site which tried to connect the DC suburbs and never really got off the ground.
Povo has launched for the Boston Area, and it seems to be a hybrid of local search […]

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Loren Baker, Editor

Google Founders Brin & Page Take $1 Salaries

March 26th, 2008 by Loren Baker, Editor | 4 Comments

Google founders Sergey Brin and Larry Page each opted to take a $1 salary for 2007, folling a trend started by the founders and CEO Eric Schmidt. This comes after both founders lost about $8.5 billion each in wealth / value as Google stocks have taken a dip recently.
Google stock taps in at about $450 […]

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Arnold Zafra

Yahoo joins Google, MySpace and others in the OpenSocial Movement

March 25th, 2008 by Arnold Zafra | 1 Comment

Yahoo just announced that it is finally joining the Google-led OpenSocial Movement. Likewise it is also joining a new non-profit organization spearheaded again by Google and MySpace called the OpenSocial Foundation.
Although Yahoo did not specify the extent of its participation to the OpenSocial Movement, it is safe to say that Yahoo is opening up […]

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Julie Kent

Google Android Phone to be Released By Summer?

March 25th, 2008 by Julie Kent | 2 Comments

Google first unveiled the Android mobile phone operating system in November 2007, and in recent months they’ve been showing the phone off to various media types and tech geeks, swearing them to secrecy about any of the phone’s details.  And now, an accidental slip by Google’s legal advisor, Richard Whitt, indicates that we may perhaps […]

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Julie Kent

Yahoo HotJobs Launches New Search Algorithm

March 25th, 2008 by Julie Kent | No Comments

Yahoo issued a press release today announcing the launch of a new search ranking algorithm to be used with their HotJobs service.  They’ve named the new algorithm REAL, which stands for Relevance, Engagement, Availability, and Location:
R – Relevance: Matching text in […]

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Everett Sizemore

Hackers Forcing Sites to Cloak Search Engines with Link Spam

March 25th, 2008 by Everett Sizemore | 16 Comments

David Jones from PR Works is probably wondering why he gets no love from Google. Maybe he even did a site: search on the Big G and discovered that his site has been banned. If so, he’s probably wondering why.
I don’t know Mr. Jones. He seems like a nice enough guy with some smart […]

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Ann Smarty

How to Analyze the Internal Power of Your Website

March 25th, 2008 by Ann Smarty | 10 Comments

Obviously there are plenty of occasions where you would want to analyze your (or your competitor’s) internal pages strength. Most often these include:

you want to deeply analyze how strong your competitor is;
you plan to get a backlink to your site (note: I didn’t say ‘buy’ - how you are going to get it is up […]

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