Was just listening to the Daily Search Cast with Danny Sullivan (which I’ll be co-hosting on Wednesday, my first major podcast guest hosting gig!) and Danny mentioned that Fathom Online has been acquired by Geary Interactive. For those of you who are not familiar with Geary, they are a fairly massive Interactive advertising agency which [...]

The trend today is about ‘socialnetworking-zing’ everything. From corporate portals to hotel sites, the buzz is about how to get users to sync with other individuals and share content online. I think it was only time that genomics also got on the bandwagon – a reason why the latest announcement from 23andme is not much [...]

Google’s acquisition of DoubleClick has turned the company into double the online advertising juggernaut that it once was, with a total advertising market share of 69% according to Attributor’s study. Google enjoys a 35% share of advertising to unique users while DoubleClick enters the Googleplex with its own 34%. Combined, the two forces serve advertising [...]

Google Israel went black on Thursday to celebrate Earth Hour and today in the United States, Google has gone black here in a global effort to remind cities and people to turn off their lights for one hour and spread the awareness of energy conservation. The Google Black concept was first started to try and [...]

On March 27th Youtube officially released its first version of video analytics. This release brings new depth and attention to the importance of video marketing. Being the 3rd most trafficked site globally and the fact that the generation Y trend for video viewing has skyrocketed literally making online videos the new TV, according to emarketer, [...]

In just one month, Google has lost two top executives to the wildly popular social networking site Facebook.  First it was Sheryl Sandberg, a Google VP of Global Online Sales, who left to become the company’s new COO, and now Ethan Beard has left the Mountain View monstrosity to become their director of business development.  [...]