Search Engine Journal

Ingenio’s Ether Now Out of Beta
The ether “private beta” has been running for several months, but now comes the public beta. There’s no marketing or marketplace here; it’s essentially a distributed billing and calling infrastructure that allows experts and service providers (where advice is the primary product) to do “e-commerce.”
Think “life coaches,” attorneys, therapists, […]

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Google Sitemaps Update
Google Sitemaps has announced on the Google Blog that they have released a ‘raft of new features‘ including increased crawl errors, expanded query stats, increased number of common words, increased limit of sites and Sitemaps that can be added to an account, and a robots.txt analysis tool addition.
On Expanded Query Stats, from the […]

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Google Premium Video Offers Free Test
In an experment on selected (not all) premium video content, Google Video is offering users the ability to watch that content, which would otherwise cost from $1.99 to $14.99 without having to pay. An advertiser banner appears at the top of the screen for the duration of the stream/show. (See […]

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Yahoo Scores Goal With World Cup & FIFAworldcup.com Partnership
Yahoo and FIFA are experiencing a great success with FIFAworldcup.com, the official Web site of the 2006 FIFA World CUP, as fans are visiting and using the site in record numbers. FIFAworldcup.com, which is jointly hosted, produced and marketed by Yahoo and FIFA, has served over 1.2 […]

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Yahoo Study Shows Health Searchers More Active and Educated
Yahoo! today released the findings from research examining the habits of consumers that search online for health information. The study revealed that 61% of searchers have visited or plan to visit their doctor after searching for health information online. According to Yahoo’s findings, once at the doctor’s […]

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Google AdSense Testing Cost-Per-Action Payments
Google AdSense is planning on testing publisher revenue payments on a Cost-Per-Action basis, and according to an email sent to David Jackson of the SeekingAlpha network, is inviting AdSense publishers to test the new revenue structure.
David received this message from Google AdSense : The Google AdSense team would like to invite […]

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Google CEO Eric Schmidt at Search Engine Strategies San Jose 2006
Danny Sullivan announced on the SEW Blog today that Search Engine Strategies San Jose will be featuring a session with Google CEO Eric Schmidt this August.
“A Conversation With Eric Schmidt” will happen from 10am to 10:45am on August 9, the third day of our four […]

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MySpace Limiting Adult Access To Child Profiles
In what is sure to become a major victory for child protection groups, advertisers, and the future adaptation, expansion and public perception of Fox Interactive’s MySpace, starting next week MySpace will be initiating tougher age restrictions which will make it a lot harder for adult predators to target teenagers […]

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How Google AdSense Geotargeting Works
Jedi Master of the Search Engine Forum World, Barry Schwartz of Search Engine Roundtable points to a discussion going on at Webmaster World on Google AdSense and Geotargeting. After reading, I found the explanation quite valuable, especially after living in Japan up until 3 weeks ago.
While web surfing in Japan and […]

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Are You a Search Engine Spammer?
Peter Davis, Sitepoint Moderator and Small Business Forum owner, has moved past the denial stage in his search engine marketing practices, and is starting to confront the fact that the shady SEO practices which have grown in popularity over the past 18 months, may infact make one a spammer.
Are you […]

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