Traffic 'Smackdown': Yellowbook vs. InsiderPages In an admittedly self-serving email, InsiderPages' VP Andrew Shotland pointed me to Alexa traffic data that show basically that YellowBook.com and the newer online-only site are neck and neck. YellowBook has been running a TV campaign during the Olympics, whereas InsiderPages relies on SEO/SEM, syndication and word of mouth. If the Alexa data are … [Read more...]
Traffic ‘Smackdown’: Yellowbook vs. InsiderPages In an admittedly self-serving email, InsiderPages’ VP Andrew Shotland pointed me to Alexa traffic data that show basically that YellowBook.com and the newer online-only site are neck and neck. YellowBook has been running a TV campaign during the Olympics, whereas InsiderPages relies on SEO/SEM, syndication and word of mouth. If [...]
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Greg Sterling