Search Engine Journal

About.com & NBC Team to Blog Winter Olympics
About.com and NBCOlympics.com have announced an agreement that will provide visitors with a unique view of the 2006 Olympic Winter Games from Torino, Italy, February 10 - 26.
Under the cross-promotional agreement, NBCOlympics.com will feature links to About.com content throughout its site. Likewise, About.com will promote NBCOlympics.com to its […]

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Revenue Sharing Blogs, Forums, and Networks
With just about every blogger or web publisher having a Google AdSense account these days, one method of growing the reach of one’s ads is to participate in forums, blogs, and other sites which have implemented an AdSense driven content growth model.
By letting the writers of content, articles, forum threads […]

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Q&A with Andrei Broder,Yahoo VP of Emerging Search Technology
The Yahoo Search Blog is opening up its channel of communication with Andrei Broder, Yahoo’s VP of Emerging Search Technology and accredited expert on design, analysis, and implementation of algorithms for information retrieval and applications.
From Tara @ Yahoo : “Broder is co-winner of the Best Paper award […]

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Reciprocal Link Exchanges - Don’t Get Cheated
Outstanding post by martinibuster, moderator of the Link Building Forum at WebmasterWorld, on the thread named I was Cheated on a Reciprocal Link. His advice?
Basically, - You don’t exchange links with any page with a white bar. - Don’t exchange links with any site that has a huge link […]

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Kanoodle to Power MSN Spaces Sponsored Links
Kanoodle just announced today that they will be providing content targeted sponsored links on Microsoft’s MSN Spaces blog network.
“Through this deal with MSN, Kanoodle’s advertisers will have access to one of the best sites on the Web,” said Lance Podell, Kanoodle’s chief executive officer. “This arrangement demonstrates Kanoodle’s commitment […]

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Google Adds Personalization to Toolbar Upgrade
Google went live tonight with version 4 of its toolbar for IE (Firefox version coming soon I’m told). You can take a look at the laundry list of features and upgrades here.
Worth noting from my point of view are the following:
* Bookmarks (the ability to add any page or custom […]

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Google Toolbar Upgraded for IE
Google’s latest update of its Google Toolbar is a fairly large and relevant one to Internet users as some customer retention and toolbar activity boosting tools have been added along with some features which will attract Google Toolbar users to Google Account offerings such as GMail and Blogger, or vice versa. […]

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Google AdSense Earning Decrease Also?
The other day we reported that YPN EPC Was Decreasing and we offered possible explanations as to the reason. However, today, I noticed a featured thread at WebmasterWorld named Declining eCPM where members share their experience noticing that although traffic is rising on some sites, the earnings for those impressions are […]

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Google AdSense Limits Referral Payout to 90 Day Window
I’m not using this program, and probably just as well. Jensense reports that Google have quietly added a new term to all AdSense referrals generated by a publisher, a 90-day time limit on that referral, meaning a referred publisher must earn the $100 within the first 90 […]

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Xoogler on Google’s Foray into China
On the Xooglers (ex-Googlers) blog, Doug Edwards; ex-Director of Consumer Marketing and Brand Management for Google, comments on his experiences with Google and the China censorship problem. Doug lends an insiders view to the goings on inside Google and the balance of patience and reality while Google stood on the […]

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