Search Engine Journal

MIT’s One Laptop per Child Movement Sponsored By Google
MIT’s plans for a $100 durable laptop to be distributed to the children of the world were announced today with pictures of the laptops and the distribution plan. Nicholas Negroponte, chairman and co-founder of the MIT’s Media Lab, confirmed that five countries are already putting plans in […]

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Google Building R&D Center at NASA’s Ames Research Center
Google and NASA have announced their plans to collaborate on a number of technology-focused research-and-development activities at the newly planned Google SpacePlex in Silicon Valley’s NASA Ames Research Center. Now Google will have an excellent spot for their ever growing number of employees to work. With 701 […]

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Google Takes Backhanded Bow Out of Size War with Yahoo
Earlier this week, the document-counters at Google did two silly things. First, they announced they were ending their participation in what has become known as the “size war”. They removed the document-counter on their front page and acknowledged the size of a search engine’s index does […]

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MSN Search Indexing Google 302 Redirects
Search engine marketers have been steaming up a discussion about how some searches on MSN Search, such as “batman room decor“, are serving Google redirects to different websites via Google Groups links or Froogle.
Dave Naylor (DaveN) notes that MSN Search is in a love affair with 302 redirects and […]

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Google AdSense Electronic Funds Transfer Out Of Beta
Google AdSense has taken its Electronic Funds Transfer system out of beta after months of testing and is offering wire deposits to bank accounts of AdSense publishers in 16 different countries. For international AdSense publishers, the Google EFT system is a fiscal need as checks via International Mail […]

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Google Optimizing Ad Sales, Creatives and Landing Pages
Google is taking steps with its AdWords and AdSense programs to assist advertisers in launching site targeted campaigns, help publishers sell those advertising spaces, and even optimize the advertising creatives and landing pages for the advertiser. This direction will be intended to smooth out the online ad buying […]

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Ask Jeeves and MSN Search Engine Technology Comparison
With so much talk about relevance these days, I thought I’d introduce you to some of the technology behind the search engine, and what the potential differences between them could be. There are some interesting takes on search technology from pre-ranking results on the fly to neural […]

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Google AdSense Testing “Advertise Here” Link on Sites
Google AdSense is marketing its site targeting service by testing an “Advertise on this site” link in its AdSense contextually targeted advertisements. Darren Rowse of Problogger.net picked this up after seeing the Google AdSense test on Tim Carter’s Ask the Builder website. Once a user clicks through on […]

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Bittorrent Receives $8.75 Million in Funding
The developer of the Bittorrent technology has just got the commitment of $8.75 million financial support from a venture capital firm. The plan is to further develop the technology to develop it into a commercial distribution tool for media companies. The technology, which is giving nightmares to organizations like RIAA […]

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Search Engine Advertising Choices
Search advertisers are offered two basic marketing models, paid-ads and free organic ads. While there are advantages and disadvantages to both models, one clearly stands out as a better advertising option than the other. Why is it then that advertisers from small business to mega-corporation tend to show higher interest in the […]

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