Entries from July 2005

Barry Schwartz, Rusty Brick, Inc. and SERoundtable

Google Files Patent for Contextual RSS Ads

July 29th, 2005 by Barry Schwartz, Rusty Brick, Inc. and SERoundtable | No Comments

Google Files Patent for Contextual RSS Ads
I find it a bit funny that Google would file a patent for this, but I find most patents funny. MSGraph, an SEW Member known for posting patent applications, started a thread named Google’s Advertisements in RSS Patent App where he quotes an abstract from the patent application.
Incorporating targeted […]

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Greg Sterling

Oodle Does Google Map Mashups

July 29th, 2005 by Greg Sterling | No Comments

Oodle Does Google Map Mashups
The classifieds aggregator Oodle announced the integration of Google Maps into its housing category listings. Here are two bedroom Santa Cruz, CA vacation rentals, for example.
One of the nice things you can do is drag the map and see the available listings in an adjacent geographic area. So you could […]

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Greg Sterling

Searching for Quality, Marchex Buys IndustryBrains

July 29th, 2005 by Greg Sterling | No Comments

Searching for Quality, Marchex Buys IndustryBrains
Seattle-based Marchex, which is the parent of TrafficLeader, the SEM/SEO firm behind several YP (and newspaper) simplified search marketing programs, has announced the roughly $30 million acquisition of IndustryBrains, which operates a vertical/contextual ad network.
At the end of April, Marchex acquired most of the assets of Pike Street Industries. […]

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Greg Sterling

My AOL Revamps, Adds Feeds

July 29th, 2005 by Greg Sterling | No Comments

My AOL Revamps, Adds Feeds
I’ve believed for a while that My Yahoo! was a powerful model for personalization. To varying degrees the other major portals/search engines are now pursuing a similar strategy. Google recently added more feeds to its personalized home page. Here’s MSN’s Start.com
Now, as part of its ongoing public (meaning publicly accessible) […]

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Loren Baker, Editor

Yahoo to Power Boeing In Flight Web Search

July 27th, 2005 by Loren Baker, Editor | 1 Comment

Yahoo to Power Boeing In Flight Web Search
Yahoo has come to save the sanity of all business flyers and long distance travelers with a new deal struck between Yahoo Search Marketing and Boeing to bring relevant and useful Internet services to airline flights. Yahoo! Inc and Connexion by Boeing, today announced they have entered into […]

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GuestColumnist

Yahoo! Opens Yahoo 360 to Outside Blogging Sites

July 27th, 2005 by GuestColumnist | 3 Comments

Yahoo! Opens Yahoo 360 to Outside Blogging Sites
In what could only be described as either a bold move at interactivity across multiple platforms, or acceptance from Yahoo! that 360 is a failure is a blogging platform, Yahoo! has announced that Yahoo! 360 users can now publish content to their 360 pages from other blogging or […]

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Loren Baker, Editor

Ask Jeeves and AOL Search Engines Grow in Popularity in 2005

July 27th, 2005 by Loren Baker, Editor | 2 Comments

Ask Jeeves and AOL Search Engines Grow in Popularity in 2005
Ask Jeeves and AOL’s search volume share rose substancially over the first 6 months of 2005 while Google and Yahoo grew abit slower. Nielsen NetRatings reported that out of Q1 and Q2 search growth for the top five search engines, AOL and Ask Jeeves rose […]

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Loren Baker, Editor

Yahoo and Motorola Partnership Brings Content and Search To Mobile Users

July 27th, 2005 by Loren Baker, Editor | No Comments

Yahoo and Motorola Partnership Brings Content and Search To Mobile Users
Motorola Inc. and Yahoo partnered Tuesday and announced that they will be offering Yahoo’s content, mail and search services on Motorola mobile devices. The announcement includes Motorola’s upcoming iRadio product but did not get deeper into any Yahoo Music Search or Yahoo Music Download offerings […]

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Loren Baker, Editor

AOL Testing Mobile Search Engine

July 27th, 2005 by Loren Baker, Editor | No Comments

AOL Testing Mobile Search Engine
MarketingVox reports that AOL is testing a mobile search engine which is integrated with its vertical search offerings and will be available for PDA handsets and mobile phones with Internet browsing technology. From Marketing Vox : America Online has begun testing its new AOL Mobile Search Services, which will allow online […]

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AaronWall

Andrew Goodman on Google’s Recently Announced AdWords Change

July 27th, 2005 by AaronWall | No Comments

Andrew Goodman on Google’s Recently Announced AdWords Change
Andrew writes a 4 page article about the new AdWords system. Smart of him to reinforce his market position by writing an article about it. I also found it interesting that he wrote about his speculations as to why some things at Google change and how Google is […]

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