Search Engine Journal

Google Advertising Locally?
Danny Sullivan pointed to a very interesting thread on the Webmaster World forum about Google advertising in the Kansas City market for Google Local. I had heard a rumor about this from an Advertising Age reporter a few weeks ago. I’ve requested a Google briefing. We’ll see if they want to comment about […]

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Google and Yahoo Updating Rankings
Both Google and Yahoo appear to be updating their listings at this time. Searchers and SEOs have reported major fluctuations in search engine results pages over the past two days.
The Google shuffle was confirmed by the recent backlink update, which saw some sites gain thousands of recognized links and others lose […]

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Search Engine Marketing Growing More Complex
Working out a marketing plan for new and evolving websites is a bit more complicated than it used to be. There are a few new things to be considered before embarking on a search marketing campaign than in previous years. Search marketing has become more important and is thus becoming […]

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XBox 360, PS3, and Nintendo Revolution Consoles Heat Up Gaming
The E3 Conference is being held this week and due to some great coverage by Yahoo Games and Ensight, we’re seeing that Sony, Microsoft and Nintendo all have a strong console offering to market this year. Yahoo Games has put together reviews of the major games […]

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SourceForge.net Reaches 100,000 Open Source Project Milestone
Open Source collaborative development site, SourceForge.net, has surpassed the 100,000th project milestone. The momentum behind SourceForge.net’s continued rapid growth has been fueled by the visibility of new projects posted by leading organizations such as NASA, Microsoft, Google, IBM, and SalesForce.com. In the past 100 days, SourceForge.net has approved […]

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Google AdSense Text Ads Versus Banner Ads
A thread at DigitalPoint forums named do images pay more? discusses whether graphic ads over text ads or more profitable for the publisher. Everyone seems to agree that graphic ads pay the highest cost per click to the publisher, when compared to the text ad equivalent. However, there is […]

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Multiply Social Network offers Social Relationship Search Engine
Multiply, a growing social network, announced last month that it features the first search engine that finds information that’s been published in one’s social network. Multiply’s search returns content published by people that have a relationship with the person searching, and relevance is based not just on the […]

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Log File Analysis and SEO - Make or Break Your Campaign
If you own or manage a website, you are probably already aware of the importance of your log files or site statistics. Such data can give you insights about your site’s usability, errors in your HTML code, the popularity of your site pages and the […]

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Optimizing Flash for Search Engines - Can it be Done?
Since the inception of Flash, it has been the programming medium of choice for many companies. Most professionals recognize the superior visual aspects that Flash has to offer. Unfortunately, Flash is also very hard to optimize. Many SEO firms would rather tell you Flash can’t be […]

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Yahoo 360 Invites Still Available
Heard of Yahoo 360? It’s Yahoo’s “blogging local reviews social network friend finder” community which has yet to really take off in the States like Orkut did in Brazil, but Yahoo 360 is fun and I’ve been taking it seriously this week by establishing my network of friends who belong to […]

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