Entries from July 2004

GuestColumnist

Copernic Launching a Desktop Search Tool

July 16th, 2004 by GuestColumnist | 4 Comments

Andy Beal of the one year old blog Search Engine Lowdown has the throwdown on Copernic’s plan to Launch a Desktop Search Tool. Here’s Andy’s info:
Copernic is secretly testing a new product to be called Desktop Indexer. The tool, currently in beta testing, will offer direct and integrated desktop and web search capabilities within […]

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GuestColumnist

Microsoft Opening Up Instant Messaging for AOL and Yahoo Users

July 16th, 2004 by GuestColumnist | 6 Comments

Microsoft plans to release software allowing only business customers to send and receive messages from Yahoo, AOL and its own instant messaging systems, regardless of which brand the user has.
The companies have spent years discussing how to make their popular instant messaging products work together.
But so far the companies haven’t developed a consumer solution, although […]

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GuestColumnist

Search Engine Advertising Good for Branding Too!

July 15th, 2004 by GuestColumnist | 2 Comments

Not only is search engine sponsored links and contextually targeted advertising benefical for high returns on investments, conversions, and sales figures - but today a study released proves that search engine advertising is a branding boost.
ClickZ reports in the article Search-Style Ads Lift Brand Awareness, Study Says:
The study was done online with more than 10,500 […]

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GuestColumnist

Pay Per Click Keeps Growing

July 15th, 2004 by GuestColumnist | 4 Comments

There may be a time coming soon where the only way to have your website found under highly competitive keyword phrases in the major search engines will be to pay for it however, as mentioned in this article, the days of Paid Inclusion are coming to an end.
Ask Jeeves just recently announced their upcoming drop […]

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Loren Baker, Editor

Crystal Semantics Launches Textonomy Reveal

July 14th, 2004 by Loren Baker, Editor | 2 Comments

Internet content and search company, Crystal Semantics, has come to the rescue of those frustrated by the failure of current search technology.
The launch of Textonomy Reveal offers a unique Internet search engine that will deliver relevant, coherent and accurate results based on the linguistic sense of the words used in a search. Textonomy Reveal […]

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Loren Baker, Editor

Why Does Google Still Use Yahoo Groups for Its Press Contact List?

July 13th, 2004 by Loren Baker, Editor | 2 Comments

Earlier in the hour I received a news release email from Daniel Lemin of Google. Ironically, after Google has tested GMail, Orkut, and Google Groups 2 (much like Yahoo Groups), the Google PR team is still using Yahoo Groups to distribute Google related press announcements:Yahoo! Groups : GooglePress.
I’m a Yahoo Groups member of course, and […]

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Loren Baker, Editor

Google Acquires Picassa, Inc - Digital Photo Company

July 13th, 2004 by Loren Baker, Editor | 6 Comments

Move over Yahoo Photos, here comes Google again on its quest to become the unofficial web portal! Google today announced it acquired Picasa, Inc., a Pasadena, Calif.-based digital photo management company. Financial terms of the deal were not disclosed.
“Picasa enables users to easily manage and share digital photographs, and its technologies complement Google’s ongoing mission […]

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Loren Baker, Editor

Google Chooses Nasdaq For IPO

July 13th, 2004 by Loren Baker, Editor | 6 Comments

Google has announced plans to list its $2.7 billion IPO on Nasdaq, bipassing the New York Stock Exchange.
According to Rueters report, Nasdaq and the NYSE were both aggressively courting Google while niether market could give any info as to why Google chose Nasdaq over the NYSE.
Rueters reports

Google’s decision to list on the Nasdaq […]

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JimHedger

Paid Inclusion Going the Way of the Dodo

July 11th, 2004 by JimHedger | 3 Comments

Late last week, Ask Jeeves announced it was going to cease its paid submission program and allow webmasters to submit sites to its database for free. The announcement was quickly followed by the release of MSN’s new search tool that also does not charge fees for inclusion. Of the four major search engines, only Yahoo […]

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Loren Baker, Editor

Search Engine Hacking Suspect Now a Microsoft Employee

July 11th, 2004 by Loren Baker, Editor | 3 Comments

A MSN Search employee has been arrested on allegations that he hacked and stole private search engine technology from the AltaVista search engine. The alleged hacking took place two years ago, when Laurent Chavet, who worked for AltaVista, illegally broke into the AV computer system in March 2002 and June 2002, between jobs at AltaVista […]

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