Yahoo released the results of a survey today which reveals that seventy percent of small businesses either have or will have an online presence by the end of 2004. The Yahoo Small Business survey was by Harris Interactive. By comparison, in October 2002, only 35 percent of small businesses had developed their own web site, […]
Entries from May 2004
Small Businesses Increasing Online Marketing Says Yahoo
May 20th, 2004 by Loren Baker, Editor | 6 Comments
Google Proposes AdWare & Spyware Guidelines
May 19th, 2004 by Loren Baker, Editor | 6 Comments
Google today proposed guidelines for Internet download software such as advertising ware, browser helpers, or search toolbars. Google states that they have become “alarmed by what we believe is a growing disregard for your rights as computer users.” Recently there has been an Internet boom in spyware and adware, which are software usually distributed […]
Google Confirms GMail Bug Issued 1,000 Gigabytes of Email Storage
May 19th, 2004 by Loren Baker, Editor | 1 Comment
Some Google GMail users were surprised to log in this week and see their abnormal 1 gigabyte of free email storage space transformed into a monstrous one terabyte of free storage, 1000 times the 1 gigabyte Google is currently offering to lure web email users from Yahoo and Hotmail.
Rueters reports that a Google spokesman said […]
Reciprocal Linking: A Disturbing Trend in Search Engine Marketing
May 19th, 2004 by GuestColumnist | 3 Comments
In the world of Internet Marketing, and Web site promotion, nothing changes faster than the parameters that rule good Search Engine rankings and placement.
This has led to a developed new science in the last few years, SEM (Search Engine Marketing). This new science, SEM, has been a boon to both Web Masters and the merchants […]
Search Engines & Web Portals Going 1GB Email Crazy
May 19th, 2004 by Loren Baker, Editor | 1 Comment
Making news yesterday, Lycos Europe introduced a paid 1GB email service which beat the slow paced Google GMail launch. However, GMail’s functionality may make it stand out to users and web emailers more so than its added storage size. Besides, other established mail servers have already or are starting to offer 1GB mail accounts. Here’s […]
Google and Overture Sued by Geico Over Keyterm Trademarks
May 18th, 2004 by Loren Baker, Editor | No Comments
Google and Overture have both been sued by auto insurance company Geico for allegedly violating its trademarks in search-related advertisements. Geico filed suit against Google and Yahoo-owned Overture on May 4, in federal court in Alexandria, Va.
CNet reports that the insurer charged the two companies with infringing on its trademarks when they sold them […]
Yahoo Results Getting More Similar to Google
May 18th, 2004 by Loren Baker, Editor | 3 Comments
According to results gathered from Thumbshots.com and their new ranking tool, Yahoo search results are getting better and more relevant.
Thumbshots Ranking is a new tool designed to visually study ranking algorithms of various search engines such as Google, Yahoo, Altavista, Alltheweb, MSN, Teoma and Wisenut.
Thumbshots Ranking researchers have been tracking overlaps for popular queries […]
Yahoo Proposes DomainKeys to Fight Spam
May 18th, 2004 by Loren Baker, Editor | 5 Comments
Yahoo on Tuesday released an e-mail standard that prevents spammers from hiding behind legitimate e-mail addresses. Yahoo’s proposed standard, known as DomainKeys, would embed outgoing messages with an encrypted digital signature matched to a signature on the server computer that sends the message.
From Yahoo DomainKeys:
Email spoofing is the forging of another person’s or company’s […]
Study Shows Target Demographics Important in Search Engine Marketing Campaigns
May 18th, 2004 by Loren Baker, Editor | 1 Comment
A new Search Engine User Attitudes Survey perfermed by iProspect confirms that knowing the characteristics of your target audience plays a significant role in a successful online marketing campaign.
Looking at the gender survey participants, the results clearly show that women find paid search advertisements to be more relevant to their online queries than men. […]
Lycos Europe Trumps Google, Yahoo with 1GB Email Service
May 18th, 2004 by Loren Baker, Editor | 9 Comments
Lycos Europe beat larger rivals Google and Yahoo to the punch by offering e-mail service featuring one gigabyte of storage space, Lycos announced on Tuesday. According to Lycos Europe, the new service was going live in the United Kingdom on Tuesday with other European countries to follow.
Lycos Europe’s offering is an ad-free version which […]
