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Google AdSense Tracker Tool Released

March 5, 2004 By

Google AdSense Contextually Targeting text advertising has been a god send for many web publishers around the world, bringing in excellent revenue while serving extremely targeted text advertisements which reflect a site´s material. One letdown hwoever for Google AdSense has been for site owners who serve the same AdSense script on multiple web sites. Google AdSense´s back end tracking … [Read more...]

Google AdSense Contextually Targeting text advertising has been a god send for many web publishers around the world, bringing in excellent revenue while serving extremely targeted text advertisements which reflect a site´s material. One letdown hwoever for Google AdSense has been for site owners who serve the same AdSense script on multiple web sites. Google [...]

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March 5, 2004 | 7 Comments | Read Story

Filed Under: PPC

Yahoo Paid Submittals and Inktomi Confusion

March 5, 2004 By

The search engine marketplace has undergone significant changes over the past 18-months but yesterday’s news from Yahoo! marks a turning point in the industry. Timed to coincide with the New York Search Engine Strategies conference, Yahoo announced a massive increase in paid inclusion fees and distribution of results. While Yahoo! and Overture issued press releases [...]

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March 5, 2004 | 4 Comments | Read Story

Filed Under: Search Marketing

Finding high tech companies and startups

March 4, 2004 By

A consulting firm called CHI Research makes finding high-tech companies and start-ups its business. Two years back, when I asked CHI to share its top 10 tech-stock picks with BusinessWeek readers, half the names on the list were new to me.

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March 4, 2004 | 2 Comments | Read Story

Filed Under: Search Marketing

Yahoo Annouces Free Site Submittal Service

March 4, 2004 By

Yahoo, on top of the search engine news mountain that avalanched this week, has just annouced a free submittal service into their Yahoo Search index. Yahoo´s new free submittal requires user regstration, but is a fresh of breath air to those who only thought that they would be included in the new Yahoo Search only [...]

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March 4, 2004 | 7 Comments | Read Story

Filed Under: Search Marketing

Why Ask Jeeves Dropped Paid Inclusion

March 4, 2004 By

Ask Jeeves has recentl decided to go against the Yahoo grain and cancel one of its programs that allowed companies to pay to have hard-to-index information on their Web sites updated frequently and included in the Ask Jeeves search engine index, a company official said Wednesday. Yahoo recently made news with their hybrid Site Match [...]

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March 4, 2004 | 3 Comments | Read Story

Filed Under: Search Marketing

AOL and ICQ on Social Networking Bandwagon

March 4, 2004 By

AOL´s ICQ instant messaging community just launched what may be the future of AOL in their new social networking super community; ICQ Universe. ICQ Universe (http://universe.icq.com) is a social networking service that enables Internet users worldwide to link-up with friends, family and colleagues, create a personal profile and access a dynamic view of the relationships [...]

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March 4, 2004 | 4 Comments | Read Story

Filed Under: Other Internet Stuff

Ask Jeeves Booms on iWon, Excite, and MySearch Buy

March 4, 2004 By

Ask Jeeves has stepped up to the plate and become one of the big boys on the block with its acquisition of Interactive Search Holdings Inc. for about $328 million. The huge move sent Ask Jeeves stock soaring by a third on hopes it would become a serious competitor to the top search engines, Google [...]

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March 4, 2004 | 4 Comments | Read Story

Filed Under: News

PremierGuide´s New Yellow Pages / Local Search Technology

March 3, 2004 By

PremierGuide, the leading provider of search-based Internet Yellow Page (IYP) and local search software solutions, today announced the immediate availability of PremierGuide 3.0. This latest version of the company’s IYP and local search platform offers directory and newspaper publishers a turnkey solution that enables them to web- and search-enable existing print advertising content, such as [...]

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March 3, 2004 | 1 Comment | Read Story

Filed Under: News

John Edwards #1 on Search Engine Super Tuesday

March 3, 2004 By

John Kerry may have swept the Super Tuesday voting results, leading fellow candidate John Edwards to quit the Democratic Primary race, however- Yahoo Buzz Index search term popularity results show that Edwards did lead John Kerry on Super Tuesday in Yahoo Searches. John Edwards Yahoo Buzz Score beat out John Kerry on Super Tuesday, coming [...]

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March 3, 2004 | 3 Comments | Read Story

Filed Under: News

Social Networking- A Site Comparison

March 3, 2004 By

Social networking sites focus on making connections, whether they be of a business, friendship or romantic nature. Social networking has potential in not only being a way to meet people, but also to indirectly market sites through the members’ affiliations, preferences, and professions. Orkut – Developed by namesake Orkut Buyokkokten, a Google software engineer, during [...]

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March 3, 2004 | 6 Comments | Read Story

Filed Under: Other Internet Stuff
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