Entries from March 2004

Loren Baker, Editor

Yahoo EU Audience to Grow 12% (43.2 million) After Kelkoo Acquisiton

March 31st, 2004 by Loren Baker, Editor | 4 Comments

After last week’s announcement that Yahoo! will acquire the European comparison shopping service Kelkoo, Nielsen//NetRatings can reveal the impact the purchase will have on Yahoo!’s European audience.
Based on Nielsen//NetRatings NetView data recorded in February 2004, 38.6 million Europeans visited Yahoo!, whilst 12.5 million visited Kelkoo. By combining these two audiences, and unduplicating people who […]

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Loren Baker, Editor

Google Previews New Email, GMail

March 31st, 2004 by Loren Baker, Editor | 55 Comments

Amidst rampant media speculation, Google Inc. today announced it is testing a preview release of Gmail — a free search-based webmail service with a storage capacity of up to eight billion bits of information, the equivalent of 500,000 pages of email. Per user.
The inspiration for Gmail came from a Google user complaining about the […]

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rankforsales

Google tests personalized search & alters look

March 31st, 2004 by rankforsales | 6 Comments

Google tests personalized search & alters look

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rankforsales

27% of busy women say they won’t give up the Web

March 31st, 2004 by rankforsales | 3 Comments

27% of busy women say they won’t give up the Web

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Loren Baker, Editor

MapQuest Testing Local Search

March 31st, 2004 by Loren Baker, Editor | 2 Comments

Add other player to the list of local search engine developers as AOL’s MapQuest, one of the pioneers in local search / address search advertising, has quietly (not sending out press releases all over the place) launched their own local search mechanism.
MapQuest’s Local Search offers:
* Directory information provided by InfoUsa.
* Search interface located on MapQuest […]

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Loren Baker, Editor

Froogle Shopping Update from Google

March 31st, 2004 by Loren Baker, Editor | 2 Comments

In the newest Froogle Newsletter, Google lays out current changes to Froogle and possibly clues to future enhancements. Such changes are:
* Froogle Integrated into Google Home Page
There’s no need to do an Advanced Search to find products these days, since Froogle is now a convenient link on the Google home page:
http://www.google.com/
* Froogle has also been […]

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Loren Baker, Editor

Google Domain Grows as Top Search Referral, Distancing From Yahoo and MSN

March 31st, 2004 by Loren Baker, Editor | 1 Comment

The Google.com domain continues to distance itself from the competition and has reached an all-time high in U.S. search referral market share.
A study by WebSideStory reports that as of March 23, 2004, Google.com posted a U.S. search referral percentage of nearly 41 percent, up from 35.99 percent on the same day last year. Second […]

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Loren Baker, Editor

Overture Serving Sponsored Search to Mobile Phones

March 31st, 2004 by Loren Baker, Editor | 1 Comment

Cell phones in the UK will soon be serving advertiser-sponsored search engine links after two major players struck a deal with Internet search specialist Overture Services.
Vodafone and France Telecom-owned Orange will begin displaying the new advertisements later this spring on their WAP portals Vodafone live! and Orange World, Overture said on Tuesday.
Overture (which started as […]

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Loren Baker, Editor

Google Sued Over Licensing Dispute

March 31st, 2004 by Loren Baker, Editor | 3 Comments

Website analytics developer Digital Envoy has filed a lawsuit against Google, charging the world’s top search engine with abusing a licensing agreement between the two companies. Digital Envoy sells a service that uses the IP addresses of website visitors to discern their demographic details. The company’s customers can then use that data to target content […]

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Loren Baker, Editor

Google Tests Personalized Search

March 30th, 2004 by Loren Baker, Editor | 2 Comments

Google yesterday released Google Personalized Web Search and Google Web Alerts, both debuting on Google Labs, that enable searchers to specify what interests them and to receive customized results based on those interests.
Google Personalized Search
Google Personalized Web Search uses personal preferences to deliver custom search results based on interests selected by users. Users can […]

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