After last week’s announcement that Yahoo! will acquire the European comparison shopping service Kelkoo, Nielsen//NetRatings can reveal the impact the purchase will have on Yahoo!’s European audience.
Based on Nielsen//NetRatings NetView data recorded in February 2004, 38.6 million Europeans visited Yahoo!, whilst 12.5 million visited Kelkoo. By combining these two audiences, and unduplicating people who […]
Entries from March 2004
Yahoo EU Audience to Grow 12% (43.2 million) After Kelkoo Acquisiton
March 31st, 2004 by Loren Baker, Editor | 4 Comments
Google Previews New Email, GMail
March 31st, 2004 by Loren Baker, Editor | 55 Comments
Amidst rampant media speculation, Google Inc. today announced it is testing a preview release of Gmail — a free search-based webmail service with a storage capacity of up to eight billion bits of information, the equivalent of 500,000 pages of email. Per user.
The inspiration for Gmail came from a Google user complaining about the […]
Google tests personalized search & alters look
March 31st, 2004 by rankforsales | 6 Comments
Google tests personalized search & alters look
27% of busy women say they won’t give up the Web
March 31st, 2004 by rankforsales | 3 Comments
27% of busy women say they won’t give up the Web
MapQuest Testing Local Search
March 31st, 2004 by Loren Baker, Editor | 2 Comments
Add other player to the list of local search engine developers as AOL’s MapQuest, one of the pioneers in local search / address search advertising, has quietly (not sending out press releases all over the place) launched their own local search mechanism.
MapQuest’s Local Search offers:
* Directory information provided by InfoUsa.
* Search interface located on MapQuest […]
Froogle Shopping Update from Google
March 31st, 2004 by Loren Baker, Editor | 2 Comments
In the newest Froogle Newsletter, Google lays out current changes to Froogle and possibly clues to future enhancements. Such changes are:
* Froogle Integrated into Google Home Page
There’s no need to do an Advanced Search to find products these days, since Froogle is now a convenient link on the Google home page:
http://www.google.com/
* Froogle has also been […]
Google Domain Grows as Top Search Referral, Distancing From Yahoo and MSN
March 31st, 2004 by Loren Baker, Editor | 1 Comment
The Google.com domain continues to distance itself from the competition and has reached an all-time high in U.S. search referral market share.
A study by WebSideStory reports that as of March 23, 2004, Google.com posted a U.S. search referral percentage of nearly 41 percent, up from 35.99 percent on the same day last year. Second […]
Overture Serving Sponsored Search to Mobile Phones
March 31st, 2004 by Loren Baker, Editor | 1 Comment
Cell phones in the UK will soon be serving advertiser-sponsored search engine links after two major players struck a deal with Internet search specialist Overture Services.
Vodafone and France Telecom-owned Orange will begin displaying the new advertisements later this spring on their WAP portals Vodafone live! and Orange World, Overture said on Tuesday.
Overture (which started as […]
Google Sued Over Licensing Dispute
March 31st, 2004 by Loren Baker, Editor | 3 Comments
Website analytics developer Digital Envoy has filed a lawsuit against Google, charging the world’s top search engine with abusing a licensing agreement between the two companies. Digital Envoy sells a service that uses the IP addresses of website visitors to discern their demographic details. The company’s customers can then use that data to target content […]
Google Tests Personalized Search
March 30th, 2004 by Loren Baker, Editor | 2 Comments
Google yesterday released Google Personalized Web Search and Google Web Alerts, both debuting on Google Labs, that enable searchers to specify what interests them and to receive customized results based on those interests.
Google Personalized Search
Google Personalized Web Search uses personal preferences to deliver custom search results based on interests selected by users. Users can […]








