Update on “Brandy” (the current Google Dance)
Entries from February 2004
Update on “Brandy” (the current Google Dance)
February 16th, 2004 by rankforsales | 4 Comments
UCmore Search Engine Tool Cleans Up Image
February 16th, 2004 by Loren Baker, Editor | No Comments
In a time when more and more search toolbars and browser based web surfing enhancers are stirring up the controversy of secretly placing themselves on computers (Parasites) serving popup advertising (AdWare) and collecting personal information (SpyWare), one searching and surfing enhancer, UCmore, has done the opposite. UCmore has cleaned up their act and answered the […]
PageRank = High Rankings?
February 15th, 2004 by anthonyparsons | 9 Comments
The confusion still weaves its way slowly around the Internet about Google’s PageRank™ and exactly how it affects your website. Many people are under the belief, that a high PageRank will give you high rankings for your website. You couldn’t be further from the truth in actual fact.
Can Friendster Type Social Networking Make Money?
February 15th, 2004 by Loren Baker, Editor | No Comments
Google launched Orkut, Lycos is dropping normal search for friend networking, and Friendster is popping up clones all over the place. Social Networking has become the hottest thing on the web since, well blogs (is there some connection here?). With search firms dipping into the friend-making portal business, one has to stop and think… can […]
Workplace Internet Full of Porn, Blogs and Dating
February 15th, 2004 by Loren Baker, Editor | 6 Comments
About one-quarter of U.S. employees use company computers to access sexual and/or romantic sites and chat rooms, according to the study “America at Work” released Tuesday by the Employment Law Alliance.
Moreover, 43 percent of the respondents aware of the usage feel that it certainly reduces their work productivity; the survey polled 826 employees at […]
Will Paid Search Engine Advertising Slow Down?
February 14th, 2004 by Loren Baker, Editor | No Comments
According to the new eMarketer Search Engine Marketing report, US paid search ad spending growth peaked in 2003, but it will exceed one-third of all online ad spending next year.
Online search’s exceptional targeting capability is why eMarketer expects advertising via paid search to surpass $2.5 billion in 2004 and reach nearly $3 billion by the […]
Vivisimo Takes Bite at eBay Search Listings
February 13th, 2004 by Loren Baker, Editor | 2 Comments
Vivisimo, developer of Internet clustering search technology that groups search results into instant categories, has taken on the super messy product listings on eBay.
eBay’s search engine mines the descriptions and categories that sellers attach to their wares. Vivisimo believes its search algorithm, which analyzes text in product descriptions and generates its own categories, produces […]
Activist Ads Dumped from Google AdWords
February 13th, 2004 by Loren Baker, Editor | 1 Comment
Google, the web’s top search engine, according to a news release, has banned the ads of an environmental group protesting major cruise line Royal Caribbean’s sewage treatment methods, drawing interest to the editorial policies that control the popular Google AdWords program.
Last week, Oceana placed two advertisements with Google, the first describing Oceana’s mission and linking […]
Internet marketing more effective than TV ads
February 12th, 2004 by rankforsales | 2 Comments
Internet marketing more effective than TV ads
Local Search gets 25% of Online Buyers
February 12th, 2004 by Loren Baker, Editor | 1 Comment
The findings of a new survey of more than 5,000 online buyers conducted by The Kelsey Group and BizRate.com reveal that local commercial searches-those seeking merchants “near my home or work”-represent 25.1% of all searches being performed by online buyers, more than double the amount previously estimated by analysts.
“We had calculated the number of local […]
