The past year has been one of major transition in the search engine industry. Changes to the landscape have been enormous with mergers, acquisitions, and the easing of several formerly big-players out of the sector or, in the case of AltaVista, Lycos and LookSmart, into the minor leagues. We’ve seen new technologies and revenue models […]
Entries from February 2004
Search Engines & SEO Trends
February 29th, 2004 by Loren Baker, Editor | 1 Comment
Google Founders Billionaires, Wave IPO Talk
February 29th, 2004 by Loren Baker, Editor | 4 Comments
Google´s founders have made news again, and this time not (well not directly) IPO related. Sergey Brin and Larry Page, creators of Internet search engine Google, have joined the Forbes magazine list of world billionaires.
With a wealth of $1 billion each, Sergey Brin and Larry Page have been ranked 552nd on the list.
In related, make […]
Blogging for Busine$$
February 29th, 2004 by rankforsales | 2 Comments
People are always asking me how to be a blogging bigshot, and/or what will be the Next Big Thing in blogging. I don’t claim to have any very special expertise in that area, but I do have some thoughts. In fact, I have some thoughts that combine the two subjects.
Yahoo to go Ad-Free Subscription?
February 26th, 2004 by Loren Baker, Editor | 8 Comments
CNEt´s News.com reports that while speaking with Yahoo CEO Terry Semel at an event sponsored by the Commonwealth Club, Semel said its subscription-only businesses could offer versions without advertising as an additional perk.
“I think there’s an opportunity in some time where there will be some businesses where (advertising) doesn’t exist,” Semel said during the […]
Yahoo Eyes Social Networking & Advertising Potential
February 26th, 2004 by Loren Baker, Editor | 5 Comments
Yahoo - the Internet´s most popular site and the recently talked about New Yahoo Search Engine, is apparently keeping a very close eye on the social networking space pioneered by start-ups such as Friendster and recent larger social networking experiments such as Google´s Orkut and the rumored Lycos overhaul.
The Rueters news wire reported that Yahoo […]
Paid Search Advertising Guru Ryan Quits MSN
February 26th, 2004 by Loren Baker, Editor | 1 Comment
The search engine executive at Microsoft charged with building a paid-search technology to compete with Yahoo and Google has quietly left the company after less than four months on the job, according to a report by CNET´s News.com.
Paul Ryan, the former chief technology officer at Overture Services, was hired at MSN on Oct. 20, 2003, […]
GoGuides Search Directory Off Market, Looks for Partners
February 26th, 2004 by Loren Baker, Editor | 1 Comment
In December, GoGuides- the volunteer run web search directory which is based on the old Go.com Go Guides directory, was put on the market. According to a GoGuides release, they were approached by numerous individuals and corporations showing great interest in buying the directory.
GoGuides.Org was created by Mr. Robert Barger just days after the […]
AOL To Buy Ask Jeeves?
February 25th, 2004 by rankforsales | 1 Comment
“Part of the exodus has been partly AOL’s own doing. Through its relationship with popular portal Google, AOL has “alerted users to what’s existed beyond AOL,” said Jordan Rohan, an analyst at Schwab SoundView.
Yahoo Search and Google Search Comparison Analysis
February 25th, 2004 by Loren Baker, Editor | 2 Comments
The Googles and Yahoo search engine algorithms have been picked apart in a study by GoRank.com, which is great info for anyone within the search engine industry. GoRank has analyzed the new Yahoo search results (which use a version of the Inktomi search index, given a Yahoo spin) as follows:
Following months of testing their search […]
Google, Overture, and GO TOAST Sponsor the SEMPO
February 25th, 2004 by Loren Baker, Editor | 9 Comments
The Search Engine Marketing Professional Organization (SEMPO) today announced that Google, Overture, and GO TOAST have agreed to become charter sponsors of the new industry association.
SEMPO is talking to other players in the world of search engine marketing about sponsorships to support the organization’s mission and provide the necessary funds for SEMPO to conduct […]
