Entries from July 2003

Loren

Yoo-hoo Chocolate Drink Cargo Van Stolen in NYC

July 18th, 2003 by Loren | 3 Comments

Reward of Two Year Supply of Yoo-hoo Double Fudge for information leading to safe return

New York (July 18) - No, we’re not kidding. And no, this isn’t a PR stunt.
‘Sweet Melissa,’ the Yoo-hoo Chocolate Drink Cargo van, was stolen late last night, from 57th St. and 9th Avenue in Midtown Manhattan. Yoo-hoo Chocolate Drink is […]

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Loren

Overture extends HP deal | CNET News.com

July 17th, 2003 by Loren | 2 Comments

Overture extends HP deal | CNET News.com: “Overture Services on Thursday said it extended its marketing agreement to tie its commercial Web search results to Hewlett-Packard computers for another year.
The agreement offers Overture a button on HP Pavilion and Compaq Presario notebook and desktop PC keyboards. HP users who press the ‘Search the Internet’ […]

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Loren

Yahoo in Deal for Overture, an Internet Listing Service

July 15th, 2003 by Loren | 6 Comments

From the New york TimesYahoo in Deal for Overture, an Internet Listing Service: “
Yahoo, the big Internet portal, announced yesterday that it would buy Overture Services, an Internet search listings service, for $1.63 billion in cash and stock.
Overture, which makes money by selling top spots on search listings to advertisers and then distributing those so-called […]

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Loren

Yahoo! to buy Overture in $1.6B cash and stock deal

July 14th, 2003 by Loren | No Comments

Yahoo! to buy Overture in $1.6B cash and stock deal - Jul. 14, 2003: ” Internet company Yahoo! said Monday it plans to buy paid Internet search provider Overture Services Inc. for $1.6 billion in cash and stock.
Overture shareholders are to receive $4.75 cash and 0.6108 share of Yahoo! for each of their shares, […]

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Loren

Prioritize and Rationalize Search Engine Marketing

July 12th, 2003 by Loren | No Comments

When searchers discover many search engine results are actually paid listings and paid inclusion, they become distrustful and take a negative view of search. So found a recent Consumer Web Watch study.
This confirms findings from iProspect. Its study found searchers are six times more likely to click a free, organic listing than a paid one. […]

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Loren

Google-Links.com - Link Exchange and Google Rankings

July 11th, 2003 by Loren | 4 Comments

Google Links: “Find reciprocal link partners; link exchange programReciprocal links or link exchange is considered and is the most effective way to increase traffic to your site. Of course you will get some hits from the web sites you have changed your link with, but more importantly, reciprocal links are the #1 method to top […]

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Loren

AOL stops directing traffic to Amazon.com

July 11th, 2003 by Loren | No Comments

AOL stops directing traffic to Amazon.com: “In a move that could mean less traffic for Amazon.com, AOL said that it quietly launched a shopping site for music and videos this week.
AOL Time Warner has been slowly rolling out ‘AOL Shop: Music, DVDs and Videos’ this past week. The new service is designed to allow AOL’s […]

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Loren

MSN to Serve eBay Listings in Search Results

July 10th, 2003 by Loren | 2 Comments

MSN, eBay expand e-commerce alliance | CNET News.com: “MSN and eBay on Thursday announced plans to broaden their relationship and further integrate their services for online shoppers.
The expanded alliance would allow Microsoft’s MSN customers to receive direct links to eBay for items related to their search queries from the MSN home page and its […]

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Loren

Google Cache Angers Publishers

July 10th, 2003 by Loren | 1 Comment

Google cache raises copyright concerns | CNET News.com: “Like other online publishers, The New York Times charges readers to access articles on its Web site. But why pay when you can use Google instead?
Through a caching feature on the popular Google search site, people can sometimes call up snapshots of archived stories at NYTimes.com […]

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Loren

LookSmart inks search deal with Lycos

July 10th, 2003 by Loren | No Comments

.LookSmart on Wednesday said it entered into a multiyear pact with international portal Terra Lycos, a deal that gives the Web search company’s paid listings greater exposure on the Net. Financial terms of the deal were not disclosed. Under the agreement, LookSmart will provide its paid directory listings to Lycos, the U.S. unit of Terra […]

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